Local ad spend on mobile and social media advertising is projected to hit $1.8 billion by 2023, underscoring the need for local businesses to develop campaigns in a range of formats. Decision-makers, especially in smaller businesses, realize they don’t have the expertise they need when it comes to digital marketing. In this sales enablement white paper, you’ll learn who is buying digital marketing services and how they're buying. New research from SalesFuel’s Selling to SMBs study reveals how to sell to these buyers, especially for social media management and mobile.
Tag: SMB Purchase Survey
Is there a trust gap between your clients and their prospects? As more millennials move into positions of authority, they’re doing their homework.
Be careful what you wish for. That line could be the motto for many senior marketers who embraced digital advertising market.