Social media isn’t just a great tool for making online connections; there’s major opportunity for sales reps to do valuable research using social networks.
Tag: social media
You've vetted the company, identified their areas of need, how you can help them, and researched who may be present in the room that can block or support your move. But have you researched yourself?
Businesses have an ‘all-in‘ attitude when it comes to social media marketing. In many cases, they’re not entirely sure yet how this investment exactly benefits the bottom line.
According to Visual Objects, 62% of small businesses consider social an important part of marketing and 88% are planning on investing more in social media. But which ones are of the most interest to your small business clients and prospects?
Are your clients’ social media postings in sync with what their competitors are doing? Should they try to post when other businesses do?
How often do online shoppers make online purchases? According to a report by Episerver, 26% of them make at least one purchase on a weekly basis; a 3% increase from last year. While this shows great promise for online retailers, there’s still one problem: more retailers are offering e‑commerce options every year.
Gen Z is the most digitally-savvy generation to date, seeing as they’ve spent their whole lives in a world where technology was readily accessible to the masses. The normality of online experiences and readily available information have developed an unmoving set of values for the majority of this age group.
Are your clients asking whether they’d be better off doing social media posting versus paid ads on sites like Facebook?
MGH, a full-service restaurant marketing agency, announced the results of a study that examined how influential a brand's social media marketing can be when it comes to driving restaurant trial and customer loyalty.
Every minute matters. When you’re in sales, your productivity can swing up or down based on how you manage the minutes.
A few weeks ago, we discussed the shockingly low number of small businesses who are improving their sales through websites in, “How to Convince Small Businesses They Need Websites.” Now, Kelsey McKeon has shown with Visual Objects research that 38% of small businesses don’t even have social media accounts!
Your local plumbers, electricians and HVAC contractors tell researchers that they’re happy with the state of business this year. The booming economy means that 60% of these businesses will not be spending more on advertising in 2019.