Lea Woodford is the Chief Executive Officer and founder of SmartFem.com and SmartFem TV. SmartFem was created as a result of her many years as a publicist, columnist as well as a radio and television personality. In this episode, we discuss: how to provide value via cold call outreach on social media – which is vital in recruiting new talent, how smart technology is the pathway to further warm leads and the benefits of using Facebook Groups.
Tag: social media
We know businesses are spending more on digital marketing. But, did you have any idea that 41% of businesses are spending at least $500,000 a year on digital?
Businesses anticipate increasing their marketing budgets by 7.5% in the coming year. This news comes from the August 2018 CMO Survey sponsored by Duke’s Fuqua School of Management, Deloitte and the American Marketing Association.
Are your clients up to speed on digital marketing? The new Digital Marketing 2018 survey from Clutch reveals how successful retailers are managing all things digital.
If your customer service strategy is proactive, it decreases the likelihood you’ll have to be reactive to problems later on down the road.
Millennials are more likely than baby boomers to land in the ER from a DIY home improvement project gone awry, and that overzealousness may be because they are eager to show off their latest project on social media, according to a new survey by SoFi.
“New parenthood is exciting — but it can also be isolating. Questions sprout as soon as parents find out they’re expecting, but many wait to discuss their news with family and friends until after the first trimester. Once the word is out, expecting parents may be too tired or busy with baby prep to connect in person with their social circles. And after baby arrives? Forget about that book club or basketball game. Parents are in survival mode.”
The new Street Fight State of Hyper Local report is based on feedback from execs who sell tech and digital services to small businesses. Here’s where they say the market is headed.
Your clients’ ads can reach consumers who will be watching 81 minutes of video every day in 2019.
A new survey from the American Osteopathic Association finds more than half of millennials (54%) and more than four out of 10 (42%) adults are or would like to be friends with or follow their healthcare providers on social media. The online survey was conducted by The Harris Poll in April 2018 on behalf of the AOA.
How are parents and other family members going to know what to get their kids as presents? The children will tell them after they see your clients’ ads.
Affluencers spend 40% more than affluents and, out of every consumer group, their future purchase intent is the greatest. Here’s who they are and how to advertise to them.