Tag: spanish speakers

Thinking Outside the English Customer Service Box

When developing a customer service plan, it’s easy to remember the basics (empathy, timeliness, attentiveness, etc…), but it’s just as easy to forget to incorporate steps for our multilingual clients.

Bilingual Hispanics Spend 20% of Dollars Online

New research by The NPD Group and Univision examines the shopping behaviors of U.S. Hispanics. Hispanic Americans — particularly those who speak Spanish on a regular basis — don‰Ûªt shop in the same way, and don‰Ûªt buy the same things, as other Americans, according to The NPD Group, a leading global information company.