Tag: Spiceworks

Tech Marketers to Seek Purchase Intent Strategy in 2019

If your clients are sell­ing IT, they have to under­stand what these buy­ers are look­ing for. This year’s B2B Barom­e­ter from Spice­works reveals what IT sell­ers can expect and how they should pro­mote their offer­ings.

What IT Buyers Want From Marketers

Do you know what your IT mar­keters should be doing to pro­mote their prod­ucts and ser­vices?