Hire Salespeople
Who are
Wired to Win!
TeamTrait is the best psychometric assessment and sales testing platform
for building higher-performing sales teams.
If you’ve ever hired the wrong salesperson, you know the pain — constant excuses, missed quotas, and endless frustration. And it's not hard to be fooled, because the interview might be the best sales job they've ever done.
TeamTrait is the sales assessment platform that empowers organizations to predict, select, and develop high-performing sales talent—faster, smarter, and with less risk than ever before. Enhance your recruitment with our sales skills assessment test, pre-hire assessments for sales, AI in sales testing, sales hiring tools, and more.
TeamTrait is the Most Comprehensive
Sales Assessment Test
TeamTrait measures 18 categories of sales competency.
Powered by SalesFuel's Sales Acumen situational judgement test, TeamTrait puts talent analytics in the vital job context that personality tests lack. With our sales aptitude test, sales managers will know for certain if their candidate truly possesses the knowledge of their craft that comes from experience and success.
This sales assessment test was created by some of the world's top sales experts, including Jeffrey Gitomer (Little Red Book of Selling) and C. Lee Smith (SalesCred® — How Buyers Qualify Sellers and Hire Smarter, Sell More!).
Pre-Sales Preparation
Prospecting
Discovery
Connecting with Buyers
Leveraging AI
Problem Solving
Closing Sales
Building Loyalty
Self-Management
TeamTrait also provides…

AI-ENHANCED
SALES HIRING TOOLS
TeamTrait augments brain science with powerful AI sales hiring tools that quickly spot candidates who can thrive in today’s AI-driven selling environment. These include AI-powered behavioral interview questions and customizable industry aptitude tests.

RECEPTIVENESS
TO COACHING
Can a B candidate be developed into an A player? Will your future one-on-ones be productive in making the salesperson better or frustratingly ineffective? You'll know with TeamTrait's sales skills assessment, leadership assessment tools, and personalized coaching tips.

EARLY TOXICITY
WARNINGS
Toxic personalities are a pain that drag down the performance of your team. TeamTrait will alert you to any of the 13 Types of Toxic Salespeople before you hire them. If you've inherited a Jungle Fighter, our AI-powered Difficult Conversations Coach can be a big help.
Avoid Costly Mis-Hires
with the Exclusive Four Fits™ Framework

JOB FIT
SCORING
Do they have the will, not just the skill, to sell? Do they have the mindset and drive to win? Or perhaps they're a better fit for another opening in the company? TeamTrait scores for 25 types of sales and marketing positions using sales hiring tools and pre-hire assessments for sales.

PREDICTIVE
MANAGER FIT
Employees don't leave companies, they leave managers. Manager Fit scoring ensures that sales professionals are paired with leaders whose management styles align with their unique motivators and working preferences, directly impacting job satisfaction and performance.

COMPANY FIT
ALIGNMENT
Every sales organization has its own DNA. Company Fit measures how well candidates align with your sales culture, values, and pace. It also reveals their likelihood to thrive working remote/hybrid. Bring on reps who will adapt to your culture and champion your brand with authenticity.

CUSTOMER FIT
RESONANCE
Your buyers expect more than product knowledge—they want reps they'll enjoy working with. Customer Fit reveals which candidates are likely to delight your ideal clients by naturally connecting with their work styles, needs, and expectations — forging deeper relationships and shortening sales cycles.
The Four Fits™ framework is copyright C. Lee Smith under license to TeamTrait.
Any use outside of TeamTrait without the express written permission of C. Lee Smith is prohibited.
STOP GUESSING.
USE BRAIN SCIENCE AS A SECOND SET OF EYES.
Get a Demo
See for yourself how TeamTrait gives you more certainty when hiring, motivating and retaining your best salespeople. It only takes 20 minutes.
Get Rewards

To say thank you for completing your demo, we'll send you a $25 Amazon gift card and a promo code for a free assessment package — a $220 value!
Free gift card offer available to qualified HR managers, sales managers and executive leadership.
TeamTrait is the BS Detector for Hiring in Sales

THE HIGH PERFORMER
- A player or B player with high potential
- Will meet/exceed quota and upgrade your sales team
- Strong closing and problem-solving skills
- High in empathy, efficiency, accountability, positivity, and resilience
- Motivated by money, winning, and helping others
- Highly coachable
- Embraces AI
- TeamTrait will verify they are who they say they are using our up-to-date sales skills assessment tools and powerful blend of mindset assessments.

THE SALES IMPOSTOR
- C player pretending to be a high performer
- Will miss quota, blame everything but themselves
- Great at job interviews
- High in sociability
- Knows all of the latest buzzwords
- Weak at prospecting, closing, and discovery
- Low in drive, competitiveness, and follow-through
- TeamTrait will reveal they're NOT the person they appear to be using sales assessment tests and pre-hire sales assessments

THE TOXIC TROUBLEMAKER
- Causes their supervisors to waste time being mediators or internal fire extinguishers
- Drains time, energy, and positivity — lowering the performance of many on the sales team
- High in self-importance, inner-directedness, and need for attention
- Low in emotional control
- Often difficult to terminate before damage is done
- The TeamTrait sales assessment tool will warn you of the potential risk using sales hiring assessment and sales team assessment tools
MAKE DECISIONS BASED ON THEIR LIKELY BEHAVIOR, NOT THEIR BEST BEHAVIOR
Stack the Deck In Your Favor
with Proven Behavioral Assessments

SALES
MINDSET
DRIVE AND
MOTIVATION
GRIT AND
DETERMINATION
EMOTIONAL
INTELLIGENCE
COGNITIVE
SKILLS
LEADERSHIP
POTENTIAL
150+ PROFESSIONAL MINDSET TRAITS
THAT REVEAL THE WILL TO SELL AND DESIRE TO WIN
Frequently Asked Questions
TeamTrait uses a blend of psychometric assessments and its Sales Acumen situational judgment test, to objectively measure a candidate’s true selling skills, mindset, and fit for 24 types of sales and marketing positions. It reveals potential high performers, sales impostors you should eliminate, and toxic personalities that can wreck your sales team. This science-backed approach helps managers avoid costly hiring mistakes and confidently select candidates who have not only the skill to sell, but also the WILL to sell.
Yes, TeamTrait assesses key leadership traits such as holding others accountable, goal setting, problem solving, emotional control, and the ability to develop others — specifically within sales contexts. It objectively identifies candidates with the mindset and potential to lead sales teams, even under stress, tight deadlines and challenging quotas.
TeamTrait’s Sales Acumen assessment is a situational judgement test that takes approximately 30 minutes to complete.
In addition to English, TeamTrait's behavioral assessments have been human-translated into 13 languages to preserve nuance. They are:
- Spanish
- French
-
German
-
Italian
-
Portuguese
-
Polish
-
Russian
-
Lithuanian
-
Czech
-
Bulgarian
-
Japanese
-
Mandarin Chinese (Simplified)
-
Mandarin Chinese (Traditional)
TeamTrait's Sales Acumen situational judgement test is available in English, Spanish and French.
Yes. With a TeamTrait subscription, you can work with a TeamTrait advisor to develop custom job roles for your sales position needs.
To understand how TeamTrait’s sales hiring tools work, a free assessment package is available. Following a personalized demo, you may be eligible for a free assessment and other rewards.




