Media Sales Today

Callie Hughes, a 10-​year media sales rep from WJCL, approached a local theme park looking to improve their current amusement park advertising package.

Renee McDonald, an account executive for OnMedia, has only been on the job for around three years, but in that time has won multiple Sell Smarter! Awards. For her latest submission, McDonald knew that AdMall’s AudienceSCAN data could help her score a renewal from a client with a digitally focused brewery ad campaign.

Amber Smith, an account executive for Federated Media, says she’s still learning new things in AdMall every day. Consequently, Smith knew the sales tool would help when she approached a local animal hospital with a radio branding campaign ad pitch.

Jacob Flaten, a media consultant from Sparklight Advertising and a multiple Sell Smarter Award winner, has been using AdMall for four years and knows if, and when, it can help him during a sales process. This was especially true when it came to creating a banking digital ad campaign for a bank looking to bring in more new business.

Nancy Nally, an account executive from Viamedia, has been using AdMall on and off for nearly 20 years. Nally knew that the sales tools provided would help her when it came to creating an event promoter ad campaign.

Suzanne Parker, a 20-​year sales media vet from The Charlotte Observer, had to find a creative way to help a local business create a mattress digital ad campaign to drive up their sales.

Gabriel Fuentes, a veteran account executive from Effectv, approached a local research service looking to create a medical trial ad campaign, but was struggling to figure out the best way of going about that in their market.

Nick Roes, an account executive for Bonneville Media, had only been on the job for three months when he came across a personal injury attorney rebranding its law firm. Roes felt he could help.

When the weather changes, and spring turns to summer and then fall, golf experiences its peak playing seasons. Knowing this, veteran advertising account executive Jessica Lirette, from Midco, expected that selling a golf simulator ad campaign to a local company would be tricky, but doable using AdMall.