Media Sales Today

How to raise awareness for a local law firm using a multimedia ad campaign? Colette Boudreaux, account executive for E.W. Scripps, approached a local law firm with a multimedia ad campaign idea to help them expand their presence.

Why was the account hesitant about a digital advertising campaign? Teila Thommen, of OnMedia, had been on the job for three years, but only selling media for 10 weeks. Still, she knew AdMall could help her approach an account that was apprehensive about a digital advertising campaign.

How to expand local reach with a linear TV ad campaign? Sara Kronenberg, Hearst TV account executive, knew approaching a local plumbing contractor about a linear TV ad campaign could be challenging.

How to create an effective mattress store ad campaign in a competitive market? Kristin Nuzzo, a digital sales manager from Home Pros Guide, has been in the industry for two decades. However, she has only been using AdMall for under two years since moving to her current company. 

How to afford a digital advertising campaign on a limited budget? Mitchell Nieland, a media associated from OnMedia, had only been on the job for five months using AdMall. In that time, Nieland was able to approach a local company about a junk removal ad campaign.

How can a medical clinic raise brand awareness? Nelson Pudandelion, a sales rep from KCRA, has been selling media for a little over four years. He had only been using AdMall for the last year when he approached a local business. His idea was to increase brand awareness with a medical clinic ad campaign.

Matt Centner, an experienced media sales rep from KOAA, was looking to assist a local business with their own community bank multimedia ad campaign, using his knowledge, and, of course, AdMall.

Max Valkner, a marketing consultant from Zimmer Communications, had only been in his position for four months, but had been using AdMall since day one. He wanted to approach a local company about his idea to broaden their reach with a streaming radio ad campaign.

Josh Arnold, a marketing consultant for Zimmer Radio & Marketing, has been selling media for five years and has been using AdMall his entire time in sales. Arnold took what he knew from AdMall’s local account intelligence report when approaching a local supermarket, looking to close a traditional radio ad campaign.