January 30, 2026

Are your professional services accounts prepared for the new year? If you’re selling media space or digital marketing services, sooner or later, accounts will ask the big question. How long will it take to double or triple sales? Part of the answer involves whether they are effectively marketing to their target audience.

January 28, 2026

2022 is poised to be a big year when it comes to advertising. Marketers are feeling as optimistic as ever, and with an election year less than a calendar year away, media companies are about to experience a huge wave of new revenue. But where are your clients planning on investing? Sure, traditional options like TV and print will play a large role, but if you sell audio advertising services, you need to be asking how much your clients are planning on investing in audio in 2022. According to a three-​year study from Audacy, there is a large underinvestment occurring in the audio advertising space. While Audacy is a player in the audio space, their research is worth checking out.

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Sell Smarter® Awards

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December 31, 2025

Josh Arnold, a marketing consultant for Zimmer Radio & Marketing, has been selling media for five years and has been using AdMall his entire time in sales. Arnold took what he knew from AdMall’s local account intelligence report when approaching a local supermarket, looking to close a traditional radio ad campaign.

December 10, 2025

Courtney Carter, a senior account executive for WHO13 TV, has been selling media for over a decade at her current position, and she has been using AdMall nearly all that time. One day, an idea to approach multiple assisted living facilities sprung to mind after she decided to use AdMall’s prospecting tools.

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Manage Smarter, Sue Heilbronner, Passionate Ambivalence, Never Ask For The Sale, sales strategy, rate integrity, referrals, testimonials, SalesCred, SalesFuel
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category design, superconsumers; business category, go to market strategy, go to market, product launch, sales, Eddie Yoon, Category Pirates, Manage Smarter, SalesFuel
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Jon Morris, Ramsay Innovations, marketing agencies, advertising agency, financials, forecasting, budgeting
Anthony Iannarino talks about sales process and increasing revenue on the Manage Smarter podcast from SalesFuel
David Saltzman talks about storytelling on the Manage Smarter podcast from SalesFuel
Jeb Blount Selling in a Crisis Recession Sales Manage Smarter
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Neil Day from R-Zero on the Manage Smarter Show by SalesFuel

Manage Smarter is the bi-​weekly podcast for sales managers, entrepreneurs and emerging leaders. These episodes feature lively discussions about sales, marketing and executive leadership.