Media Sales Today

Courtney Carter, a senior account executive for WHO13 TV, has been selling media for over a decade at her current position, and she has been using AdMall nearly all that time. One day, an idea to approach multiple assisted living facilities sprung to mind after she decided to use AdMall’s prospecting tools.

Jacob Humphrey, a business development executive from Lee Enterprises, had only been on the job for a little over a year when he spoke to a local garage door dealer about creating a fully digital ad campaign to evolve the way they were already advertising.

Cameron Reamer, a marketing consultant with the Charlotte Observer, had been selling media for five years when he was able to leverage AdMall’s sales tools to help his city’s NBA team with a new digital advertising campaign.

Andrei Lintz, an account executive from Bonneville Seattle, first started using AdMall around 2020, and he has since won the Sell Smarter! award three times. Having closed sales for different industries over the years, he knew AdMall would be key to showing how an OTT armed forces recruiting campaign could benefit a local agency.

Kelly Meyer, an account executive for OnMedia, has been selling media for almost four decades, but it was only within the last five years that she was introduced to AdMall. In that time, she’s found its tools extremely beneficial, especially when it came to approaching a local medical diagnostic imaging business with an idea for a traditional cable and OTT campaign.

Teila Thommen, an account executive from OnMedia, had only been selling media for six months when she came across a local business that knew they wanted to create a digital roofing campaign, but had no idea how to go about it.

Jacob Flaten, an account executive from Sparklight Advertising, is a familiar name, as his Sell Smarter! award wins are now in the double digits. Being such a seasoned selling pro, Flaten knew that AdMall’s AudienceSCAN would help him pitch a job-​seeker ad campaign for a local contractor.

Amy Mazzarese, an account executive from Townsquare Media, has been selling media for over a decade, but just recently started using AdMall. Though she had used it for less than a year, she knew that the tools in AdMall could help create a digital HVAC ad campaign for a local company that needed to increase business.

Johnathan Tieszan, a business development sales rep from Coastal Broadcasting, has been in sales for 10 years, but had only been with his current company for four months when he approached a local company about a multichannel landscaping campaign.