AdMall is the leading sales research tool for television advertising, cable television, OTT/
AdMall is the premier TV industry sales research and market intelligence tool. Our platform features advanced market intelligence tools for the TV industry, offering deep insights and analysis. With AdMall's market research tools for the TV industry, you can uncover trends, optimize advertising strategies and drive revenue growth. Empower your sales team with the data they need to succeed in the competitive TV market.
How one television group generated more than $1 million of new business with just 4 sales.
When you sell television media space, you face plenty of competition. You must show your clients how their advertising investment will return their desired ROI. With AdMall®, you'll have the ability to Sell Smarter® and become the local marketing guru in seconds.
In fact, one U.S. television group sold $742,000 in new business from just three sales to local businesses using AdMall’s market intelligence tools for the TV industry. And you can get a free trial so you can do the same!
It's the #1 sales research tool for local media sales for a reason. The results speak for themselves!
One TV sales rep had already closed over $500,000 in new business with the help of AdMall when she closed another huge deal with a quick-
The client’s next ad campaign, amounting to over $300,000, targeted job seekers where they were most likely to notice the opportunity — sports and weather. In addition, that same rep stays connected to the client by sharing relevant content she finds on AdMall.
Another television sales rep targeted an agency that wanted to become the digital experts in the marketplace. Using AdMall’s Digital Audit and Local Account Intelligence Reports, the rep showed the client which media formats attract their target audiences. In return, the client is working with the rep as they sell online video, OTT, and other media formats to local businesses that want to expand their digital presence. The contract had a value of over $267,000.
When a local university wanted information on how to attract students, a television sales rep for the same company immediately turned to the Digital Audit on AdMall to determine what the competition was doing. With those insights and the university’s focus on specific courses of study, the rep recommended which DMAs to target. In addition, the rep pitched a $175,000 campaign that covered SEM, search, and display. The university immediately saw an increase in enrolled students using AdMall.
Just one sale can pay for an entire year of the AdMall advantage.
Start your 2‑week free trial today!
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Available to qualifying agencies and media companies.
Provide exclusive insights
your competitors can't get from an AI prompt.
Grow new revenue with human-
The most useful research isn't public. It's password-
From market-
Be the go-
It's better to reach the people who count than count the people you reach. With extensive profiles of over 1,300+ customer groups, AudienceSCAN® uses market research tools to provide unparalleled insights into consumer behavior, early-
Whether you have a business development specialist aiming to win over your ideal customer or an account executive seeking new upsell opportunities, AudienceSCAN empowers your team to make data-
Increase your share of digital marketing dollars with instant Digital Audit™ analysis
AdMall’s Digital Audit does in 60 seconds what would take you 60 minutes (and several other subscriptions) to do by hand. This digital marketing audit tool conducts a real-
Using real-
Build credibility at every meeting with proprietary research on how C‑suite decisions are made
Uncover invaluable insights with SalesFuel's exclusive B2B buyer research on how C‑suite decision-
Use real data to back up your pitch, sharpen your strategy, and know more than the competition even before you've turned your camera on. Elevate you team's marketing effectiveness with SalesFuel's authoritative research and marketing intelligence tools, empowering you to achieve remarkable results.
Expand advertising budgets with AdMall's co-
Many advertisers have more money to spend than what's in their own budget — if you know where to find it. AdMall's co-
Every week, AdMall also delivers limited-
Use AI sales tools that leverage AdMall insights to close deals faster
While some companies are pitching artificial intelligence tools to cut human interaction, AdMall does the opposite. We've created innovative AI tools that help your team leverage AdMall's competitive edge faster and more effectively.
AdMall's 24/
One platform. Exclusive research, human-
MORE PREMIUM PASSWORD-
MARKETING BUDGET AND
AD SPEND BENCHMARKS
LOCAL HEALTHCARE
INTELLIGENCE
CURRENT YEAR
MARKET DEMOGRAPHICS
CONSUMER SPENDING
PROJECTIONS
AUTOMOTIVE
INTELLIGENCE
LOCAL HOUSING/
REAL ESTATE DATA
PLUS PINPOINT THEMATIC MAPPING TO THE ZIP CODE LEVEL
Develop stronger reps at no extra charge
based on current insights and decades of know-how.
Fast-
Research shows that when AdMall is part of the onboarding process, ROI jumps significantly. Anyone new to advertising sales should take the one-
AI-
Your team's 24/
Certification and Badging
In addition to our full library of how-
Sell Smarter® with AdMall
- Generate new business with 25+ pre-
qualified local media leads every week with market research tools for the TV industry. - Tell them something they didn't know about their ideal customer using AdMall's proprietary AudienceSCAN™ purchase intent, OTT viewer profiles, and buyer personas.
- Increase your share of local digital advertising with AdMall's exclusive Digital Audit™, which features curated data from multiple platforms in one place.
- Get the insight needed to win your next big account with AdMall's category research and analysis.
- Be their local marketing expert on consumer spending, healthcare needs, employment, and more, down to the zip code level.
- Expand marketing budgets with co-
op advertising and market development funds. - Access insights from anywhere within seconds with the AdMall mobile app.
Frequently Asked Questions
TV market intelligence tools contain the data that sales teams need. Sales teams can access information such as the typical advertising budget for their local retailers. And they can show a potential advertiser detailed information about the target audience. Whether it’s dog lovers or auto repair customers, when marketers get their message in front of the right audience and in the right ad format, they sell smarter. They increase revenue for themselves and their accounts. TV market intelligence at the local level means advertisers don’t have to guess whether their message is connecting with the right audience.
Market intelligence tools for the TV industry track viewership, ad spending and competitor strategies across linear TV. These tools may measure these details at the national, regional and local level.
With AdMall, one of the top market intelligence tools for the TV industry, local TV stations learn which industry verticals have the largest advertising budgets. They also learn which target audiences watch the most TV and take action after seeing TV commercials. With this information, local TV media sellers can pitch their ad space and grow revenue.
As one of the top market research tools for the TV industry, AdMall provides valuable data for TV ad sales reps. This data ranges from the size of a local business’s ad budget to the types of media they typically buy. In addition, AdMall provides age, income and gender data down to the zip code levels for all U.S. markets. Media sellers can also learn how much consumers spend on the products and services offered by local businesses, down to the zip code level.
Yes. A consumers increase their digital media time, marketers are increasing their online advertising budgets, AdMall’s industry-
AdMall’s industry-
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