February 19, 2021

SalesFuel® has promoted Denise Gibson to Director of AdMall Sales. An award-​​winning salesperson, she oversees sales and client relationships for our AdMall sales intelligence solution for media and agencies. “Denise has been a key part of the growth of SalesFuel since 2002. She has built strong relationships with our clients who depend on her for media industry insights and strategic guidance,” said C. Lee Smith, CEO of SalesFuel. Previously, Denise worked as our Senior Sales Strategist and as one of our Sales Development Managers.

December 1, 2020

Gearing up for 2021, heads of sales need to ensure their sales managers have a laser-​like focus on developing their teams and driving revenue. In an alliance with TopLine Leadership, SalesFuel’s new online Sales Manager Training program is based on Kevin Davis’ bestselling book The Sales Manager’s Guide to Greatness: 10 essential strategies for leading your team to the top. 

October 8, 2020

SalesFuel’s recently conducted American State of Credibility survey finds that car salespeople rank at the bottom of the list for perceived credibility with only 20% of consumers strongly agreeing or agreeing they are credible. And fewer than one in three consumers (28.4%) view salespeople who sell something other than automobiles as credible. C. Lee Smith’s new book SalesCred™ which reveals how salespeople build (and lose) credibility. According to Smith, salespeople often talk about qualifying the buyer. Instead, they should examine how the buyer qualifies the seller. How the buyer perceives the seller has significantly more impact on whether a sale is made than how the seller perceives the buyer. This is why building Sales Credibility is so important.

August 10, 2020

In today’s challenging business environment, many skilled salespeople are available for hire – but many toxic types are too. Hiring a toxic salesperson can cost companies 133–213% of their annual compensation. * International bestselling Amazon author C. Lee Smith’s new book “Hire Smarter, Sell More!" is an actionable sales journal that taps into talent analytics – data-​​based insights into the behaviors, attitudes, personality traits, and sales aptitude of your candidate pool – to enable better hiring decisions. “With downsizing and uncertainly from COVID-​​19, there are more good salespeople available than in the past 10 years, so it’s a great time to hire if you can,” says Smith. “If you’re sitting on openings or making changes, now is the time to overhaul your hiring process so you are prepared when we emerge from the pandemic. It will mean you’ll protect your team from a toxic hire and rebound with a rock star choice.” In July 2020, “Hire Smarter, Sell More!” reached top international positions in Amazon Bestseller categories including: USA #1 in Business Mentoring …

August 10, 2020

SalesFuel and AdMall are proud to sponsor and present the “Best Consumer Revenue Initiative Award” at the Local Media Digital Innovation Awards at LMA’s Digital Summit this week. The award recognizes the exceptional strategy and execution of a new consumer revenue initiative. This can include digital subscriptions, membership, e‑commerce, targeted marketing, data mining, and other revenue opportunities for local media. Winners for 2020 are…

August 10, 2020

If you get your new sales hire right it can mean great things for hitting your growth targets. But get it wrong, or worse, hire a toxic troublemaker, and the costs can be over a million for each error. So, how do you make sure you are only hiring the best for your organization and customers, and you on-​board and enable them correctly? Tom Pisello explored these tough questions with sales performance author, podcaster and expert C. Lee Smith recently on the Evolvers sales podcast. 

June 22, 2020

SalesFuel®  COACH is a developmental sales coaching solution now available to sales teams worldwide SalesFuel®, which has provided sales teams with the power to “Sell Smarter®” since 1989, announces the global launch of the next version of SalesFuel COACH, the developmental sales coaching solution. Released originally in April 2019, SalesFuel COACH has been upgraded for teams whose sales reps are in the office and working remotely worldwide. In fact, studies show remote workplaces will remain long after COVID-​​19, with Global Workplace Analytics estimating that 25–30% of the workforce will be working from home multiple days a week by the end of 2021.  Built on scientific assessments, SalesFuel COACH enables managers to recognize the specific areas of improvement for each rep and provides a continually-​​updated, personalized playbook for each member of their sales team. The assessments measure strengths and weaknesses in key areas, such as people skills, motivations, workplace behavior, decision-​​making skills, and of course, sales skills. The updated version of SalesFuel COACH now includes the …