Salespeople lack cred! New book and survey reveals fewer than 1 in 3 consumers find salespeople credible. New book SalesCred™ analyzes how buyers qualify sellers and how salespeople can become more credible
SalesFuel’s recently conducted American State of Credibility survey[i] finds that car salespeople rank at the bottom of the list for perceived credibility with only 20% of consumers strongly agreeing or agreeing they are credible. And fewer than one in three consumers (28.4%) view salespeople who sell something other than automobiles as credible. In the COVID-19 economy, […]
Make EVERY Sales Position Count With New Book "Hire Smarter, Sell More!" by International Bestselling Amazon Author C. Lee Smith
In today’s challenging business environment, many skilled salespeople are available for hire – but many toxic types are too. Hiring a toxic salesperson can cost companies 133–213% of their annual compensation. * International bestselling Amazon author C. Lee Smith’s new book “Hire Smarter, Sell More!" is an actionable sales journal that taps into talent analytics […]
SalesFuel’s AdMall Presents “Best Consumer Revenue Initiative Award” at Local Media Digital Innovation Awards
SalesFuel and AdMall are proud to sponsor and present the “Best Consumer Revenue Initiative Award” at the Local Media Digital Innovation Awards at LMA’s Digital Summit this week. The award recognizes the exceptional strategy and execution of a new consumer revenue initiative. This can include digital subscriptions, membership, e‑commerce, targeted marketing, data mining, and other […]
If you get your new sales hire right it can mean great things for hitting your growth targets. But get it wrong, or worse, hire a toxic troublemaker, and the costs can be over a million for each error. So, how do you make sure you are only hiring the best for your organization and customers, and you on-board and enable them correctly? Tom Pisello explored these tough questions with sales performance author, podcaster and expert C. Lee Smith recently on the Evolvers sales podcast.
SalesFuel® COACH is a developmental sales coaching solution now available to sales teams worldwide SalesFuel®, which has provided sales teams with the power to “Sell Smarter®” since 1989, announces the global launch of the next version of SalesFuel COACH, the developmental sales coaching solution. Released originally in April 2019, SalesFuel COACH has been upgraded for […]
University of Missouri Wins AdMall "Best Use of Marketing Research” Award at National Student Ad Competition
Creating a fully integrated, “real world” marketing and advertising plan for one of the world’s best-known tea and soda companies paid off big for the University of Missouri. They are the winners of the National Student Advertising Competition (NSAC) AdMall “Best Use of Marketing Research” Award during this year's American Advertising Federation (AAF) national conference. […]
A new annual study shows while some media sales/executive managers are optimistic about emerging from the COVID-19 pandemic in the next 30–60 days, the pressures of the coronavirus and sales environment are creating nearly historic levels of unhappiness and potential churn for media sales teams. This is likely because the ad industry was hit hard […]
C. Lee Smith, founder and CEO of SalesFuel talks about his specialties: hiring great people, coaching them well, and dealing with the different toxic employee types — especially during COVID-19. His book "Hire Smarter, Sell More" captures his learning and (some of) his company's secret sauce for helping clients become more successful in selling.
In the second half of this LIVE episode, C. Lee Smith, Founder & CEO of SalesFuel, joins Jeffrey Hayzlett to talk about what salespeople should be doing during this time of uncertainty, how your mindset is the key to success, the right way to sell right now. They also explore the “walk-around” manager concept and how to implement it, even when your team is apart.
SalesFuel CEO was the featured guest on the April 4, 2020 episode of the Breakfast Leadership podcast. Leadership and COVID-19 were the primary topics of this interview.