SalesFuel Today

OUR LATEST INSIGHTS FOR SALES, MARKETING AND LEADERSHIP
preemploymentassessmenttoos
June 19, 2025
Top 20 Pre-​​Employment Assessment Tools for Better Evaluation

You can read the résumé and call the references, but that still leaves room for doubt. More businesses are relying on hiring assessments — not just to move faster, but to hire with clarity, consistency, and fewer regrets.

SalesFuel CEO C. Lee Smith Teaches Sales Credibility in The Leader’s Playbook: CEOs Transforming Visibility into Action
June 19, 2025
SalesFuel CEO C. Lee Smith Teaches Leadership Credibility in The Leader’s Playbook: CEOs Transforming Visibility into Action

New Amazon bestseller showcases the strategies of top CEOs transforming vision into impact SalesFuel is proud to announce that its founder and CEO, C. Lee Smith, is an author in the newly released Amazon bestseller, The Leader’s Playbook: CEOs Transforming Vision into Action. Smith’s contribution, titled “Transforming Your Organization Through

currentclientsales
June 19, 2025
What Are the Best Ways to Drive Current Client Sales?

Current client sales become a powerful strategy for increasing revenue and enhancing customer relationships.

June 18, 2025
Are You Unlocking the Full Potential of Customer Education?

Customer education should never be an afterthought for sellers. Many understand the need for good customer service. But awareness of continuous education is not as high.

howtohavedifficultconversationswithemployees
June 17, 2025
How To Have Difficult Conversations With Employees

Do your managers know how to have difficult conversations with employees? Navigating difficult conversations is an essential skill for effective management. Whether addressing performance issues, behavioral concerns or sensitive topics, managers must approach these discussions with empathy, clarity and careful planning. Recent studies underscore the

gap selling
June 16, 2025
How Can Gap Selling Make Your Sales Soar?

If you’re looking for a new sales strategy to tackle, you might want to consider “gap selling.” A relatively new method, it has become popular among those seeking to appeal to modern buyers.

June 12, 2025
What Makes a Strong Discovery Call Script?

A discovery call script makes you more prepared for discovery calls, because they highlight what needs to be said at specific points.

emotional intelligence in sales
June 11, 2025
Is Emotional Intelligence in Sales the Key to Better Communication?

Emotional intelligence in sales is emerging as a must-​have soft skill in today’s world. Modern buyers seek genuine connections from the people they work with, and that includes vendors.

smallbusinesshiringoutcomes
June 10, 2025
How To Improve Small Business Hiring Outcomes

Small businesses employ around half of the U.S. workforce. These entrepreneurs are known for their ingenuity and bringing new products to the market. But they face big challenges, especially with their ability to hire and retain good workers. With the right strategies, small business hiring outcomes can be greatly improved.

LinkedIn for B2B sales
June 9, 2025
Using LinkedIn for B2B Sales? How to Supercharge Your Profile

Optimizing LinkedIn for B2B sales is vital in today’s digital-​driven world. SalesFuel research reveals that nearly half of buyers do their own research before meeting with a vendor.

consultativesalesprocess
June 5, 2025
Transactional or Consultative Sales Process — Which Works Better?

The consultative sales process assures B2B sales professionals can build stronger relationships, close higher-​value deals and drive long-​term business growth.

mid-year sales funnel
June 4, 2025
Mid-​​Year Sales Funnel Check: Are You Missing a Big Opportunity?

Smart sellers know that a mid-​year sales funnel check ensures they’re on the right track. A lot can happen in the first six months of the year.

employeeengagementmetrics
June 3, 2025
How to Use Employee Engagement Metrics to Boost Retention

Are your managers falling short when it comes to supporting Gen Z and millennial team members? If so, your organization could be facing unnecessary turnover in the near future. New research shows that younger generations have big expectations from their managers. These expectations require managers to pay attention to employee engagement metrics.

how to make sales
June 2, 2025
Curious How to Make A Sale with Cold Calls?

Have you ever wondered how to make a sale with cold calls these days? While once a go-​to method, it’s become common to make cold outreaches via email. But cold calls shouldn’t be counted out yet.

sales email tips
May 28, 2025
What Are the Ultimate Sales Email Tips to Stay Out of Spam?

There are a lot of sales email tips out there, but despite the advice, sellers may still find their emails aren’t received. Why? Buyers feel they’re being spammed.