Joey James, an account executive for FOX13, had only been selling media for three months when he came across a unique sales opportunity with a very small discount store.
The topic of cold calls is a polarizing one: Some swear that cold calls are dead while others still rely on them to generate new business. SalesFuel research found that cold calls are definitely not dead. While buyers say email is the most preferred way to first reach them, phone calls come in a close second, according to our Voice of the Buyer study.
Dealing with entitled bosses can be difficult. However, wise compassion may be the best solution to improved relationships.
Sure, consumers will see digital OOH ads, but does that mean that they’ll take action? Research says yes.
In today’s sales environment, hybrid selling has settled in as a common practice that will likely continue. This means that salespeople must be prepared to meet and work with prospects and clients wherever they may be. And as buyers and preferences evolve, sellers need to refine their hybrid selling techniques to strike a successful balance.
SalesFuel announces the launch of SalesCred®, the new, free self-discovery app for salespeople who need to build sales credibility with accounts and prospects. The app is now available in both the Apple App Store and in Google Play. SalesCred fills a need for sales reps who want to improve their skills early in their careers and proven performers who want to sharpen their skills
As we approach the midyear point, have you been checking in with your reps on how they’re doing with respect to quota? The State of Sales Readiness 2022 Benchmark Report from Mindtickle points out that only 43% of sellers typically meet quota.
Your anger, left unchecked, can derail your career, destroy relationships and negatively affect your quality of life.
Mackenzie Voet, an account executive from Effectv, has sold media advertising for five years and has a great motto that proved effective when she approached a local bathroom remodeling business.
Getting past a gatekeeper can be a challenge for sellers, especially as businesses vary in their levels of organization. A gatekeeper can take many forms, from an administrative assistant to a mid-level manager. Each person represents a roadblock to reaching decision-makers, and sellers must effectively make it past these gatekeepers – or risk losing a potential sale.
As employers devise creative ways to retain employees, they must focus on what work means and how they can inject purpose.
Your clients should be making high-energy TV ads, not high-volume ones.
Email is the primary way buyers prefer to interact with salespeople, according to SalesFuel’s Voice of the Buyer survey. Despite this preference, it can be hard to get a response to sales emails, especially if it’s a cold email. SalesFuel's latest research reveals that 25% of sellers say getting calls and emails returned is harder compared to last year.
Lee Salz is CEO of Sales Architects, business consultant and an expert in sales differentiation. entitled Sell Different!, which presents all-new sales differentiation strategies to outsmart, outmaneuver, and outsell the competition. In this episode, we discuss: how to identify your unique differentiators; analysis of touchpoints you have with prospects and current clients; how sales managers
The constant evolution of TV presents marketers with numerous opportunities. One of the biggest is that in-house marketers are seeking the help of outside agencies to plan their TV ad-buying strategy.
Today’s work force is highly educated, which leads your team members to want positions that offer meaningful work. The definition of meaningful work can vary but when your employees don’t have it, their mental health could be at stake.
If your B2B client has been producing content marketing, GOOD! Producing content is a great start, but is your client’s content the type that their target customers are looking for?
In-person networking is coming back after being put on pause during the pandemic. After more than two years, you may be anxious about jumping back into live events, especially if you’ve spent the past couple of years networking behind a screen.