SalesFuel Today

OUR LATEST INSIGHTS FOR SALES, MARKETING AND LEADERSHIP
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Management Skills: 11 Essentials Every Manager needs

Sales managers, do you feel like the most underappreciated employee in your organization? That may be because you lack the required sales manager skills. How can you focus on developing these skills when you’re supposed to manage your reps? It’s not as hard as it sounds.

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Local TV Advertising Strategies to Maximize Holiday Sales

Have your accounts noticed that winter holiday shoppers are already buying gifts, in-store and online? They need to develop the right local TV advertising strategy to carry them through the season. Because while shoppers are in the store now, AudienceSCAN from AdMall data shows that they will be spending plenty of money right up to December 25.

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Are You Really Holding Yourself Accountable in Sales?

How good are you at taking accountability in sales? Acknowledging and accepting responsibility for your actions and the outcome are essential for success.

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Franchise Advertising Best Practices: How to Reach More Local Customers

Did you know that over 850,000 franchised businesses operate in the U.S? With $893M in earned revenue reported by franchises, they are spending significant ad money in the local market. If you’re selling media space and services to franchised businesses, AudienceSCAN from AdMall, contains the data you need, including in-depth profiles on dozens of franchise customers.

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Team Leadership: How Behavioral Insights Improve Team Performance

Do leaders understand the dynamics of their team’s behavior? With the right behavioral insights, they can improve communication, collaboration, decision-making, and team performance. Sales leaders, in particular, should strive to improve the work experience for their reps as our research shows they face an average of 30% in staff turnover every year.

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Are You Tracking These Powerful Sales Pipeline Metrics?

What pipeline metrics are you using to gauge its effectiveness? Certain key metrics can help sellers keep their pipelines healthy.

SalesFuel® Named to Selling Power Magazine’s Top AI Sales Coaching Solutions 2026 List
SalesFuel® Named to Selling Power Magazine’s Top AI Sales Coaching Solutions 2026 List

SalesFuel has been included on Selling Power’s Top AI Sales Coaching Solutions 2026 list. “Effective coaching is never one-size-fits-all, and that principle guides how we build our AI solutions. Whether it's supporting hyper-targeted outreach through AdMall or delivering tailored one-on-one coaching frameworks to sales managers in TeamTrait, SalesFuel helps sales leaders achieve consistent, repeatable success,” says C. Lee Smith, CEO of SalesFuel. “We appreciate that Selling Power has recognized SalesFuel among the industry's top AI coaching innovators.” SalesFuel has invested

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How to Give Feedback Based on Different Behavioral Styles

Is the feedback you’re giving to employees making any difference? I’m not talking about praise feedback. The bigger challenge is learning how to give feedback that results in improved work performance or better team participation. In our Voice of the Sales Rep survey, only 58% of sales professionals reported being crystal clear on what their managers expected of them.

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C‑Suite Meeting? How to Build Executive Presence in Sales

Do you demonstrate executive presence in sales? This key skill is essential to getting C‑suite execs’ attention, trust and interest.

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What Is A Sales Acumen Assessment and Why Generic Personality Tests Miss It

When it comes to sales hiring, business leaders must identify the right candidate. While more businesses are using personality tests, these tests can’t highlight which candidate will excel at sales. Recruiters should use sales acumen assessments to evaluate candidates’ practical sales judgement and decision-making skills.

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Feeling Stressed? How to Prevent Sales Burnout

No one wants to be hit with sales burnout. Unfortunately, many reps miss the warning signs before it’s too late and find themselves deep in its throes. 40% of B2B sellers report feeling stressed in the past year, according to the Voice of the Sales Rep study. And 22% say they’ve felt like they couldn’t take time off.

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Ad Spending Forecast: What to Expect From Marketing Budgets This Year

How have ad spending projections changed since the start of the year? IAB’s research into the opinions of senior decision-makers show an improving ad market. Specifically, IAB analysts boosted their growth expectations for the ad market from 9.5% in January to 12.3% this month. Our State of Media Sales survey found that sellers believed the political, home improvement services and health care services verticals will generate the highest ad sales growth this year.

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Sales Candidate Assessment: How to Find Your Next Sales Star

Do you have a good way to assess candidates who apply for your open sales positions? You want the best salespeople working effectively in positions that suit them. To get that, you should use a sales candidate assessment during your hiring process. This is especially true if you’re looking for a sales candidate who will fit your Challenger role.

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What Are the Best Responses to This Common Sales Objection?

Are you tired of hearing the same sales objection: “We’re happy with our current vendor?” 37% of B2B sellers say this is one of the top objections they face, according to SalesFuel research.

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11 Best Sales Intelligence Tools & Software in 2026

The sales landscape is more competitive than ever, and relying on instinct or outdated methods just doesn’t cut it anymore. Smart businesses need to tap into the power of data-driven decision-making