On-Demand Webinars FREE SALES AND MARKETING RESEARCH Special Reports Manage Smarter Mobile Apps Newsletter What Your Salespeople Aren't Telling You WebinarSales and Marketing Management Editor Paul Nolan leads a panel discussion with SalesFuel's C. Lee Smith and Kathy Crosett as they dive deep into the latest Voice of the Sales Rep research. They discuss findings and analysis about what sales professionals experience, what truly drives high performers, and how AI is transforming sales. Discover why only 40% of reps hit quota, the differences between top and low performers, and the sales manager traits that inspire loyalty and success. You'll also learn about the real-world impact of sales and marketing alignment, AI readiness,The State of Media Sales 2025–2026 WebinarLearn what 540 media sales professionals are planning for 2026 in this essential webinar. With 58% of media sales managers optimistic about revenue growth, this year’s State of Media Sales Survey reveals critical insights for your success. Discover the emerging verticals driving commissions, the real challenges surrounding AI integration, and proven strategies for selling traditional media in today’s digital-first world. Explore how the shift to OTT/CTV advertising is reshaping revenue sources and what it means for your bottom line.The Best Salesperson They've Ever Had Webinar: Secrets from 2,000 Decision-MakersWho is the best salesperson your most desired client has ever had? And how do you become one? Discover the secrets to becoming their best salesperson, informed by 2,000 CEOs and top B2B decision-makers from the latest SalesFuel research. This free webinar explores the essential traits of high-performing sales professionals—including adaptability, credibility, deep knowledge, and authentic care for clients—backed by actual stories from survey respondents and actionable strategies that will help your sales team excel in today's rapidly changing marketplace.The 5 Fundamentals of Critical Thinking for Leveraging AI in Sales and TrainingAI for sales is transforming how top sellers achieve results, but are you asking the right questions—or just trusting the hype? In this webinar, discover how critical thinking skills can help you drive revenue while avoiding embarrassing AI errors, bias, and hallucinations. C. Lee Smith, bestselling author of “SalesCred: How Buyers Qualify Sellers,” unveils the top strategies and The 5 Fundamentals of Critical Thinking for AI-powered sales and sales training. Watch this webinar to learn actionable insights that will future-proof your sales role and give you a competitive edge.Influence Skills Matter More than Ever for Sales and Training LeadersThink influence is just about persuasion or having a big network? True influence is built on credibility, not manipulation. In this powerful webinar, we’ll debunk common myths about influence, reveal why credibility is the foundation of leadership, and explore how influence drives team motivation and business success. Plus, discover the key differences between being a business influencer vs. a social influencer. Watch this webinar and unlock your \\\"Portable Power\\\"—the influence skills that will future-proof your career.Why Your Business Must Think Like a Media CompanyIn today’s digital world, content isn’t just marketing—it’s your competitive edge. Businesses that own their media presence control their brand narrative, build trust, and influence market trends. In this power-packed webinar, global business leader Jeffrey Hayzlett and SalesFuel CEO C. Lee Smith reveal why every company must embrace a media mindset using content-driven thought leadership — and how AdMall® transformed into a media powerhouse. Discover how media-driven influence can fuel your success!Building Credibility at Work: How Leaders Can Achieve MoreCredibility is the linchpin of trust, both within and beyond your organization. Yet a mere 26% of Americans perceive CEOs as credible in their words and actions. According to SalesFuel's 2023 State of Credibility in America study, there is a compelling link between leadership credibility and workforce motivation. If you want to know how to improve your executive presence and your team's performance, you need to watch this eye-opening 60-minute webinar that will change the way you think about building trust with your staff.What Keeps Your B2B Prospects Up at Night?In this revealing webinar, SalesFuel CEO and Global Sales Credibility Authority C. Lee Smith will share his firm’s latest research to show you what today's B2B buyers want from you — and yes, what can keep them up at night. Including: The headwinds and challenges they expect for the next 3 years, where you fit into their buying, And crucially, the real reasons they aren't responding to your outreach—even when you've pinpointed them as a promising lead.The Secrets of Sales Credibility: The Trust AcceleratorBased on his 30+ years of research and proven success, Global Sales Credibility Authority C. Lee Smith will show you how to multiply your sales opportunities by attracting the high-value clients you want most, accelerating trust-building, and earning repeat business. Lee will share insights from his Amazon bestseller SalesCred®: How Buyers Qualify Sellers on how to get the respect from buyers you deserve, plus fresh data from his firm's 2023 "Voice of the Buyer" study of more than 1,000 B2B decision-makers.
What Your Salespeople Aren't Telling You WebinarSales and Marketing Management Editor Paul Nolan leads a panel discussion with SalesFuel's C. Lee Smith and Kathy Crosett as they dive deep into the latest Voice of the Sales Rep research. They discuss findings and analysis about what sales professionals experience, what truly drives high performers, and how AI is transforming sales. Discover why only 40% of reps hit quota, the differences between top and low performers, and the sales manager traits that inspire loyalty and success. You'll also learn about the real-world impact of sales and marketing alignment, AI readiness,
The State of Media Sales 2025–2026 WebinarLearn what 540 media sales professionals are planning for 2026 in this essential webinar. With 58% of media sales managers optimistic about revenue growth, this year’s State of Media Sales Survey reveals critical insights for your success. Discover the emerging verticals driving commissions, the real challenges surrounding AI integration, and proven strategies for selling traditional media in today’s digital-first world. Explore how the shift to OTT/CTV advertising is reshaping revenue sources and what it means for your bottom line.
The Best Salesperson They've Ever Had Webinar: Secrets from 2,000 Decision-MakersWho is the best salesperson your most desired client has ever had? And how do you become one? Discover the secrets to becoming their best salesperson, informed by 2,000 CEOs and top B2B decision-makers from the latest SalesFuel research. This free webinar explores the essential traits of high-performing sales professionals—including adaptability, credibility, deep knowledge, and authentic care for clients—backed by actual stories from survey respondents and actionable strategies that will help your sales team excel in today's rapidly changing marketplace.
The 5 Fundamentals of Critical Thinking for Leveraging AI in Sales and TrainingAI for sales is transforming how top sellers achieve results, but are you asking the right questions—or just trusting the hype? In this webinar, discover how critical thinking skills can help you drive revenue while avoiding embarrassing AI errors, bias, and hallucinations. C. Lee Smith, bestselling author of “SalesCred: How Buyers Qualify Sellers,” unveils the top strategies and The 5 Fundamentals of Critical Thinking for AI-powered sales and sales training. Watch this webinar to learn actionable insights that will future-proof your sales role and give you a competitive edge.
Influence Skills Matter More than Ever for Sales and Training LeadersThink influence is just about persuasion or having a big network? True influence is built on credibility, not manipulation. In this powerful webinar, we’ll debunk common myths about influence, reveal why credibility is the foundation of leadership, and explore how influence drives team motivation and business success. Plus, discover the key differences between being a business influencer vs. a social influencer. Watch this webinar and unlock your \\\"Portable Power\\\"—the influence skills that will future-proof your career.
Why Your Business Must Think Like a Media CompanyIn today’s digital world, content isn’t just marketing—it’s your competitive edge. Businesses that own their media presence control their brand narrative, build trust, and influence market trends. In this power-packed webinar, global business leader Jeffrey Hayzlett and SalesFuel CEO C. Lee Smith reveal why every company must embrace a media mindset using content-driven thought leadership — and how AdMall® transformed into a media powerhouse. Discover how media-driven influence can fuel your success!
Building Credibility at Work: How Leaders Can Achieve MoreCredibility is the linchpin of trust, both within and beyond your organization. Yet a mere 26% of Americans perceive CEOs as credible in their words and actions. According to SalesFuel's 2023 State of Credibility in America study, there is a compelling link between leadership credibility and workforce motivation. If you want to know how to improve your executive presence and your team's performance, you need to watch this eye-opening 60-minute webinar that will change the way you think about building trust with your staff.
What Keeps Your B2B Prospects Up at Night?In this revealing webinar, SalesFuel CEO and Global Sales Credibility Authority C. Lee Smith will share his firm’s latest research to show you what today's B2B buyers want from you — and yes, what can keep them up at night. Including: The headwinds and challenges they expect for the next 3 years, where you fit into their buying, And crucially, the real reasons they aren't responding to your outreach—even when you've pinpointed them as a promising lead.
The Secrets of Sales Credibility: The Trust AcceleratorBased on his 30+ years of research and proven success, Global Sales Credibility Authority C. Lee Smith will show you how to multiply your sales opportunities by attracting the high-value clients you want most, accelerating trust-building, and earning repeat business. Lee will share insights from his Amazon bestseller SalesCred®: How Buyers Qualify Sellers on how to get the respect from buyers you deserve, plus fresh data from his firm's 2023 "Voice of the Buyer" study of more than 1,000 B2B decision-makers.
