"Lee has delivered a content rich presentation to 400 senior sales leaders at the Sales 3.0 conference. Based on audience ratings his presentation ranked in the top 10%. What made his presentation unique was his science backed approach mixed with memorable stories."

- Ger­hard Gschwandt­ner, CEO, Sell­ing Pow­er mag­a­zine

Subject Matter Expertise

  • Exec­u­tive Lead­er­ship
  • Entre­pre­neur­ship
  • Pre­dic­tive Ana­lyt­ics for Man­agers
  • Tal­ent Devel­op­ment
  • Tal­ent Assess­ments
  • Work­place Cul­ture
  • Sales Dis­cov­ery
  • Sales Coach­ing
  • Sales Trans­for­ma­tion
  • Sell­ing with Research
  • Sell­ing Dig­i­tal Mar­ket­ing
  • Audi­ence Seg­men­ta­tion
  • Small Busi­ness Mar­ket­ing
  • Sales/Marketing Align­ment
  • Co-op Adver­tis­ing
  • Con­sumer Pur­chase Intent

Recent Keynotes

  • Jan 2018: Leadership+Talent Devel­op­ment Sum­mit (San Diego)
  • Dec 2017: Sales 3.0 Con­fer­ence (Philadel­phia)
  • May 2017: Swift Com­mu­ni­ca­tions Sum­mit (Den­ver)
  • May 2017: Sales 3.0 Con­fer­ence (San Fran­cis­co)
  • Mar 2017: Bor­rell Asso­ciates Annu­al Con­fer­ence (New York)
  • Oct 2016: ASPIRE/Social Entre­pre­neur of the Year Awards (Colum­bus)
  • Sept 2016: TvB Sta­tion Manager’s Meet­ing (New York)
  • Sept 2016: Local Media Assn. Inno­va­tion Con­fer­ence (Atlanta)
  • Apr 2016: BIA/Kelsey Nation­al Con­fer­ence (Dal­las)
  • Nov 2015: Dri­ving Dig­i­tal Rev­enue Sum­mit (Atlanta)
  • Oct 2015: FCPNY Lead­er­ship Sum­mit (Syra­cuse)
  • Oct 2015 ASPIRE/Social Entre­pre­neur of the Year Awards (Colum­bus)
  • Sept 2015: Nation­al Alliance of State Broad­cast­ers (Atlanta)
  • Feb 2015: Key Exec­u­tives Mega Con­fer­ence (Atlanta)
Lee has also spoken at several American Advertising Federation club meetings, Columbus Chamber of Commerce events, Rotary District Conferences/Workshops and numerous regional media association conferences.

Testimonial

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Lee is one of the select certified advisors worldwide for sales and professional development expert Jeffrey Gitomer.

About Lee

C. Lee Smith is the Pres­i­dent and CEO of Sales­Fu­el — a com­pa­ny he found­ed in 1989. He is also the co-host of the hit pod­cast Man­age Smarter.

Lee is the cre­ator of sev­er­al SaaS plat­forms for busi­ness per­for­mance:

  • AdMall®- the indus­try leader for local adver­tis­ing and dig­i­tal media sales intel­li­gence used by over 2,000 media prop­er­ties across Amer­i­ca
  • Sales­Fu­el COACH — Data-dri­ven, adap­tive sales coach­ing for time-starved man­agers
  • Team­Keep­er® — SaaS-based pro­gram for improv­ing com­pa­ny cul­ture, com­mu­ni­ca­tion and reten­tion

Pri­or to form­ing the com­pa­ny, Lee spent sev­er­al years in adver­tis­ing sales for print and elec­tron­ic media. He received his degree in Adver­tis­ing from the E.W. Scripps School of Jour­nal­ism at Ohio Uni­ver­si­ty and his cer­tifi­cate in Exec­u­tive Lead­er­ship from Cor­nell Uni­ver­si­ty.

Lee is also an avid cyclist — fre­quent­ly crush­ing 60–100 mile rides for can­cer and dia­betes research and sev­er­al oth­er non­prof­it caus­es.

Request C. Lee Smith or one of SalesFuel's oth­er tal­ent­ed expert speak­ers for your next con­fer­ence or cor­po­rate meet­ing