Lee will make your sales team more credible, trusted and revenue productive.
With 30+ years of sales and leadership experience, C. Lee Smith is recognized as one of the world's Leading Sales Consultants by Selling Power magazine. Lee is the author of the Amazon bestseller SalesCred — How Buyers Qualify Sellers. He multiplies revenue opportunities for sales teams by showing them how to elevate credibility and trust with buyers. He is the CEO of SalesFuel which is recognized as one of the Top Sales Training Companies in the world.
SALES CREDIBILITY
AND TRUST-BUILDING
- Credibility is needed to win trust. And trust is required to win transformational business.
- No sales process works if your salespeople aren't viewed as credible, competent and trustworthy by their prospects.
- C. Lee Smith will show you how to attract higher-value accounts, gain greater access to the real decision-makers, and win the leverage you need to close bigger deals as an expert advisor in your category.
SELLING
WITH INSIGHT
- Buyers want to work with people who know their stuff and know how to help.
- C. Lee Smith has spent 30+ years researching how high-performing sales teams generate revenue growth. Chief among them is providing value first with insights that buyers either didn't know or hadn't thought of yet.
- Lee's sales training program also enables you to ask smarter discovery questions and make ghosting a thing of the past.
LEVERAGING
AI IN SALES
- If you want to gain upper hand with prospects, use AI to build credibility, not damage it.
- Leveraging AI in sales requires more than keeping up with advances in technology. Lee also guides sales reps on the business intelligence and emotional intelligence needed to make AI a force multiplier.
- Lee's course also includes a powerful app for benefits that extend long after the course ends.
Lee will help you build high-performing sales teams and lead them to excellence.
C. Lee Smith is the CEO of SalesFuel, a company he founded in 1989. The firm has been recognized as one of the Top 10 Sales Enablement Providers and Top Sales Training Companies by Selling Power magazine. He is also a Certified Behavioral Analyst specializing in workforce behavior and professional motivators.
Lee will show you how to use values-based leadership strategies to take your team's performance to a higher level every day. He provides workplace behavior consulting to help with your next hire, your current problem and your team's future.
HIRING AND RETAINING
TOP SALES TALENT
- C. Lee Smith is the author of the bestseller Hire Smarter, Sell More! He will show you how to identify potentially great salespeople, develop them and keep them.
- You will learn how to use psychometric assessments to reveal what's holding your lesser-performers back and identify toxic personalities before you hire them.
- Lee will also show managers how to incentivise and retain your best team members based on their individual motivations.
THE WINCYCLE™
B2B SALES PROCESS
- It's surprising how many companies lack a documented sales process. If yours is one of them or you're looking for a better way, Lee will guide your team on how to use The WinCycle.
- It's his simple and repeatable process for helping others and winning long-term B2B clients, all while leveraging AI and building the rep's credibility at every stage.
- The WinCycle also features The Retention Ring™ for growing and upselling new accounts.
EXECUTIVE CREDIBILITY
FOR LEADERSHIP
- In his most recent The State of Credibility in America study, Lee found a compelling link between the credibility of the CEO (both inside and outside the company) and the motivation of their employees.
- Lee advises leaders of all types on how to build their executive presence, manager development and inspire others.
- Lee is a co-author of The Leader's Playbook and the co-host of the Top 10 Business Management podcast Manage Smarter.
Lee is one of the world's select certified advisors for professional development expert Jeffrey Gitomer