ADMALL® FOR RADIO MARKETING CONSULTANTS
The Top Sales Research and Market Intelligence Tool for Radio
AdMall is the premier sales research solution and is equipped with advanced market intelligence tools for radio, providing in-depth insights and analysis. Utilize AdMall's market research tools for radio to uncover trends, optimize campaigns and drive revenue. Empower your sales team with the data they need to excel in the competitive radio advertising market, ensuring exceptional results and growth.
How one radio group generated $670,000 in new business with just 4 sales
Imagine being the sales expert everyone turns to, armed with insights that put you leagues ahead of the competition. That's what AdMall® offers – the ability to Sell Smarter® and become the local marketing guru in seconds using market intelligence tools for radio.
In fact, one U.S. radio group sold $670,000 in new business from just four sales to local businesses using AdMall's market research tools for radio. And you can get a free trial so you can do the same!
It's the #1 sales research tool for local media sales for a reason. The results speak for themselves!
- An account manager for this radio group had been challenged to expand digital sales. Soon after, they sold $150,000 in digital advertising to a sustainable home designer and builder through email and programmatic radio display campaigns. AudienceSCAN® data was instrumental in closing the deal. AdMall's proprietary research of more than 15,000 U.S. consumers reveals what they intend to buy and the percentage of shoppers that have taken action after hearing an ad on the radio, on a podcast, or seeing digital advertising using market intelligence tools for radio.
- The same rep also closed a $70,000 digital deal with a local armed forces recruiting station, again using AdMall tools and data.
- Home improvement is another vertical that benefits from radio advertising. A media sales rep in only her second month on the job recently sold a $50,000 ad campaign that mixed traditional radio with digital advertising. She sweetened the deal for her customer by sharing co-op advertising funding data she found on AdMall.
- Saving the biggest sale for last, we don’t want to forget the rep who used AdMall data and market research tools for radio to close a $400,000 deal with an HVAC company that advertised on radio and other formats.
Ready to write your own success story?
Get a 2 week free trial!
A single sale can pay for an entire year of AdMall intelligence! Get started today.
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Available to qualifying agencies.
RESEARCH PARTNER
Sell Smarter® with AdMall
- Generate new business with 25+ pre-qualified local media leads every week.
- Tell them something they didn't know about their ideal customer using AdMall's proprietary AudienceSCAN™ purchase intent and buyer personas.
- Increase your share of local digital advertising with AdMall's exclusive Digital Audit™ featuring curated data from multiple platforms all in one place.
- Get the insight needed to win your next big account with AdMall's category research and analysis.
- Be their local marketing expert with consumer spending, health care needs, employment and more down to the zip code level.
- Expand marketing budgets with co-op advertising and market development funds.
- Access insights from anywhere within seconds with the AdMall mobile app.
Grow and retain accounts with
3 types of intelligence from AdMall
SALES INTELLIGENCE
AdMall builds sales credibility so your new business hunters can be seen as trusted advisors that generate leads for future clients.
MARKETING INTELLIGENCE
AdMall is the most trusted digital market research and market intelligence tool for media companies and small-to-midsize agencies in the United States.
BUSINESS INTELLIGENCE
AdMall delivers pre-sales research and digital marketing intelligence for understanding B2C, B2B, and franchise businesses.
primary, licensed and human-verified secondary research
for local advertising and digital marketing
BUSINESS TRENDS AND
OPPORTUNITIES FOR 400+ VERTICALS
EXCLUSIVE DIGITAL AUDIT™ FOR
SELLING ONLINE ADVERTISING
RADIO AUDIENCE
PERSONAS
EXCLUSIVE AUDIENCESCAN®
PSYCHOGRAPHICS
MARKETING BUDGET
BENCHMARKS
CO-OP ADVERTISING
FUNDING DATABASE
AUTOMOTIVE BRAND
INTELLIGENCE
LOCAL HEALTHCARE INTELLIGENCE
FOR MEDICAL, PHARMA AND DENTISTS
MARKET DEMOGRAPHICS
AND CONSUMER SPENDING
LOCAL HOUSING/
REAL ESTATE DATA
EVENT MARKETING TIE-IN
OPPORTUNITIES
EXCLUSIVE B2B
BUYER RESEARCH
Expansive, not expensive.
AdMall provides exclusive insights on 58 audio audiences, plus 1,300 more consumer segments
- Radio Ad Responders
- Podcast Ad Responders
- Internet Banner Ad Responders
- Mobile Smartphone App or Text Ad Responders
- Local AM / FM Radio Station Listeners (Terrestrial)
- Streaming Only Radio Station Listeners (All Local and Out-of-Town)
- Independent Online-Only Radio Station Listeners
- Heavy Radio Listeners (3+ hours/day)
- Heavy Podcast Listeners (3+ hours/day)
- Satellite Radio Listeners
- 80s / 90s Hit Music Lovers
- Alternative Rock Lovers
- Blues Lovers
- Christian Contemporary / Rock Lovers
- Classic Rock Lovers
- Classical Music Lovers
- Country Music Lovers
- Dance/Electronic Music Lovers
- Gospel Music Lovers
- Hard Rock Lovers
- Hip Hop (Rap) Lovers
- Jazz Lovers
- K‑pop Music Lovers
- Latin Music Lovers
- Light/Soft Rock Lovers
- Oldies Music Lovers
- Pop / Top 40 / Current Hit Music Lovers
- Soul/R+B Lovers
- College Basketball Fans
- College Football Fans
- ESPN Radio Listeners
- High School Sports Fans
- IndyCar/F1 Auto Racing Fans
- Minor League/College Baseball Fans
- Minor League/College Hockey Fans
- Minor League/College Soccer Fans
- NASCAR Racing Fans
- Pro Basketball (NBA) Fans
- Pro Football (NFL) Fans
- Pro Hockey (NHL) Fans
- Pro Soccer (MLS) Fans
- Sports Play-by-Play Listeners
- Sports Radio Network Listeners
- Sports Talk Listeners
- Business News Listeners
- Comedy — Radio and Podcast Listeners
- Consumer / Personal Finance Talk Listeners
- Documentaries — Radio and Podcast Listeners
- Farm/Agriculture Talk Listeners
- Health/Doctor Talk Listeners
- Home / Garden / Car Care Talk Listeners
- Newscast Listeners
- NPR Listeners
- Political Talk Listeners
- Relationship / Psychiatric Talk Listeners
- Religious Talk Listeners
- Shock Talk Listeners
- True Crime Podcast / Radio Listeners