Immersive Sales Training
Without credibility,
every sales process fails.
SalesCred® facilitates live, immersive and inclusive sales training sessions that are customized to your unique personalities and objectives.
First, we identify sales credibility gaps for each salesperson and what's causing them. Then we use our expertise, and crowdsource the wisdom in the room, to develop strategies for improving these perceptions.
We show you how to use AI in sales responsibly to build credibility and trust — which is essential for any sales process to be successful. In fact, all of our sales training programs are designed to build the salesperson's credibility, trust and influence with every prospect and account — which make closing larger deals much easier.
Building credibility at every stage of the sales funnel
makes closing easier.
Start with SalesCred sales training.
Building Credibility and Trust with Prospects
How High-Value Prospects See You
Before They'll See You
You know you have a high level of credibility, but do your prospects know that?
In this 2‑hour course, you will learn how to attract high-value accounts to you.
| MODULE | |
| 1 | The Credibility Chain™: The Foundation of Trust and Influence in Sales. |
| 3 | How Buyers Qualify (and Disqualify) Sellers How to Leverage the Latest Exclusive Research on the B2B Purchase Process. |
| 4 | Best Practices for Being Seen and Believed Strategies for Improving Your Credibility with Prospects Using Google, LinkedIn, Social Media, and AI. |
| 6 | The Hierarchy of Sales Credibility™ The Fastest Path to Winning "Trusted Advisor" Status with Prospects. |
Includes an immersive exercise, a pre-course exercise that identifies skill gaps and free access to PRO Tools in the SalesCred app
Selling with
Insight
How to Use the Latest Research
to Lead Sales Conversations
Buyers want to work with people who know their stuff and know how to help.
In this 2‑hour course, you will learn how to use insights to establish credibility upfront.
- The 7 C's of Pre-Sales Research
Best practices for sales preparation using primary and secondary research to get noticed by prospects and accounts - How to ask smarter questions
that build (not lose) credibility - Providing Relevant Value™
Crowdsourcing exercise addressing your available resources and ideal use for providing value that matters to buyers - How to communicate credibly
How to adapt emails and texts so they get read, followed by a small group practice session
Free access to SalesCred PRO included
Selling with
AI + EQ
How to Build Credibility with AI
and Emotional Intelligence
AI may have high IQ,
but it has limited EQ
In this 2‑hour session, you will learn how to use AI for sales and balance it with EQ.
- Responsible use of AI to maintain credibility
Vital best practices for using (and not using) AI in sales with examples for ChatGPT and other generative AI - How to apply AI to your sales efforts
Crowdsourcing exercise addressing how AI could be better used for building credibility with accounts and prospects - Learn the impact of emotional intelligence on sales credibility, including the most sought-after traits and how to improve self-awareness
- Discover your EQ strengths and strategies through an eye-opening facilitated exercise with paired interviews
Free access to SalesCred PRO included
All SalesCred sales training courses are customized to the needs of your team or company.
They can be delivered on-site or remote through Zoom. Ideal class sizes are 10–50 participants.
Meet Your Faciliators
SalesCred Author and Creator
C. Lee Smith
With more than 30 years of sales and leadership experience, C. Lee Smith is recognized as one of the Leading Sales Consultants in the world by Selling Power magazine. Lee is the author of the Amazon bestseller SalesCred — How Buyers Qualify Sellers. He multiplies revenue opportunities for sales teams by elevating credibility with buyers.
Lee is also the CEO of SalesFuel — a sales research firm he has led to profitability for 30 straight years.
Learn more about him at C. Lee Smith
ATD Certified, SalesCred Facilitator
Dave Blakeslee
Dave Blakeslee is an expert SaaS training professional and certified instructional designer with more than 20 years of learning and development experience.
With a focus on providing immersive, outcome-based experiences, Dave designs eLearning programs and plays an instrumental role as a sales credibility trainer and workshop facilitator. He also implemented and now manages SalesFuel’s robust digital credentialing program.
Can't attend live?
Learn how to build sales credibility on your own schedule.
SalesCred PRO builds upon standard sales training. Our self-paced courses allows you to fully understand and apply sales credibility to your everyday sales efforts. Each module includes an exercise and knowledge check. Upon completion of each module, you will receive a digital badge — a credential you can display on LinkedIn.
It's ideal for new sales professionals needing to build best practices and level the playing field against more experienced competitors.
SalesCred PRO is offered through the SalesCred app for iOS and Android. Download it today.
Build your credibility to make more sales, faster.
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