Manage Smarter 116 — Rishad Tobaccowala: Being Human > Data in Uncertain Times

Rishad Tobaccowala on the Manage Smarter podcast from SalesFuel

Direct Audio Link

Rishad Tobaccowala is the author of Restoring the Soul of Business: Staying Human in the Age of Data. He is also a Senior Advisor to the Publicis Groupe where he has spent his entire 37-​year career, most recently serving as the Chief Growth Officer and Chief Strategist of the Groupe. 

He was named by BusinessWeek as one of the top business leaders for his pioneering innovation and TIME magazine dubbed him one of five "Marketing Innovators."

PLEASE NOTE: Due to remote meeting platform strain caused by more people working from home than ever, there is some audio dropout throughout this recording.

In this episode, Audrey, Lee and Rishad discuss:

  • Tips on humanizing remote working in this environment and touchpoints to help humanity trump data
  • How to incentivize staff to change and lean into disruption
  • How to upgrade your mental operating system and inject more human touches into the work environment
  • The dangers of data vs. human stories and skills within the business
  • Dealing with "The Turd on the Table"

"If you don’t have some personal interactions one in a while basically have people look at each other and talk bout real things than spreadsheets and numbers but what you lose is the human nuance of trust."

Rishad Tobaccowala

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C. Lee Smith

C. Lee Smith

CEO and Founder at SalesFuel
C. Lee Smith is the President/​CEO of SalesFuel — a firm he founded in 1989. He was named one of the 14 Leading Sales Consultants by Selling Power magazine in 2018. Lee is the creator of the AdMall® and SalesFuel COACH™ SaaS platforms. He is also a Gitomer Certified Advisor, expert on the Sales Experts Channel and a C‑Suite Network Advisor.
C. Lee Smith


CEO of @SalesFuel | Bestselling Author of "SalesCred" and "Hire Smarter, Sell More!" | Keynote Speaker | Certified Behavioral Analyst | Sales Credibility Expert
First post in The #SalesCred Newsletter – hope you'll consider subscribing for tips, tools, data and insights for b… — 5 days ago
C. Lee Smith