Manage Smarter 178 — Amy Franko: How to Help Your Team Become Modern Sellers

Amy Franko on the Manage Smarter Show from SalesFuel

Amy Franko is the Founder & CEO of Amy Franko Associates. With over 20 years of client-​facing sales experience, Amy’s career includes sales roles with global companies IBM and Lenovo before pivoting into entrepreneurship. 

Today her firm works with mid-​market technology and professional services organizations to grow sales results, through both sales strategy and skill development programs. Her book, The Modern Seller, is an Amazon best seller and was named a top sales book by Top Sales World. She is also recognized by LinkedIn as a Top Sales Voice. 

In this episode, Audrey, Lee and Amy discuss:

  • The new sales economy
  • How to become more agile in your approach to sales and new strategies
  • The top two sales trends happening now
  • Tips on getting out of a sales rut
  • Social selling via social networks

Welcome to the new sales economy, the intersection of business, technology and cultural dynamics, all affecting the ways our prospects and clients interact with and buy from us. If you’re going to succeed you need new mindsets, skillsets, and tools."

Amy Franko

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Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales. 

C. Lee Smith

C. Lee Smith

CEO and Founder at SalesFuel
C. Lee Smith is the President/​CEO of SalesFuel - a firm he founded in 1989. He was named one of the 14 Leading Sales Consultants by Selling Power magazine. Lee is the creator of the AdMall® and SalesFuel COACH™ SaaS platforms. He is also a Gitomer Certified Advisor, expert on the Sales Experts Channel and a C‑Suite Network Advisor.
C. Lee Smith


CEO of @SalesFuel | Bestselling Author of "SalesCred" and "Hire Smarter, Sell More!" | Keynote Speaker | Certified Behavioral Analyst | Sales Credibility Expert
#ManageSmarter podcast: Why the CEO's peace of mind is critical to the success of your organization… — 6 hours ago
C. Lee Smith