C. Lee Smith, CEO/Founder of SalesFuel

Founded company in 1989. Lee was named as one of the 14 Leading Sales Consultants by Selling Power magazine from 2018–2023. Foremost expert in executive leadership, sales coaching, behavioral analysis and the discovery process. Lee is author of two books SalesCred and Hire Smarter, Sell More!, co-​host of the Manage Smarter podcast and frequent keynote speaker.

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