Stop Stress Before Sales Calls With These Tips

BY Jessica Helinski
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Do you suffer from pre-​sales-​call jitters? If you still haven’t mastered the art of taming your nerves prior to making a call, you may want to read the tips offered in a recent article from The Sales Hunter blogger Mark Hunter. “The stress of getting ready for a call can be immense, and in the end, it’s one of the big reasons a lot of salespeople leave the profession or struggle for years and wind up never being successful,” Hunter writes.

He goes on to share his own tips for overcoming nerves and executing a successful call that will, hopefully, lead to many more in the future.. Below, are a few of his suggestions:

  • Before phoning the prospect, reach out to a current (happy) customer. Chatting up a satisfied customer can give you the confidence and comfort you need to make the next call, as well as serve as a reminder that you provide a quality service that is appreciated by others.
  • Write down ways you can help. Take a moment to jot down five ways that you can help the prospect, which will serve as a reminder of the call’s purpose. The list will also help you focus on value during the call.
  • Envision success. Think of three people whom you respect and admire, and then imagine how they would handle the sales call.
  • Refer to testimonials. Before dialing, read over glowing testimonials, emails and other words of praise from customers and colleagues. This will give you a much-​needed confidence boost.

Conquering nervousness is all about mind over matter, and hopefully, these strategies will help you gain control over pre-​call stress. As Hunter reminds us, “In the end the biggest tool that will either help or hurt you is your mind and what you allow it to tell you.”