Have you ever wondered whether it’s worth including YouTube ads in a campaign? If you have to ask yourself that, you probably don’t know that, within the past month, 27% of all U.S. adults took action after seeing a YouTube ad, according to AudienceSCAN on AdMall by SalesFuel.
Tag: YouTube Users
Many car dealers use Facebook as a way to target, reach and promote deals to car shoppers. But are they missing out on a key opportunity by focusing mostly on Facebook? According to a recent poll by national car lease website, Swapalease.com, most car shoppers actually turn to YouTube when researching their next vehicle.
Moms search on YouTube for how-to videos more than the average viewer. In fact, 81% of YouTube-watching moms watch how-to videos, compared with 75% for the average viewer. YouTube research found that 83% of moms search for parenting questions online. Of those, three in five prefer online video to answer these questions.