Your client wants to design a new multichannel marketing campaign. Which media types resonate well with consumers and which just fall flat?
What’s hot in business-to-business (B2B) marketing? According to the 2023 B2B marketing mix report by Sagefrog Marketing Group, paid search advertising.
One way for your client’s ads to stand out in today’s market is to invest in traditional marketing; specifically, direct mail solutions.
Admit it: You’re more likely to open emails from retailers if they promise coupons in the subject line. In this economy, and especially around holidays, American consumers are looking to save any way they can. And coupons help justify purchases, both necessary and for pleasure.
Research shows that consumers not only remember ads they see and hear across multiple platforms, they actually engage better with them too.
Use AdMall to attract small business owners by researching their target audiences' demographics and local television advertising to help them stay competitive and successful in 2023.
We all know that content marketing is important. The problem we face is figuring out how to be good at content marketing. Specifically, business-to-business (B2B) content marketing. Here's how.
Here are a few SEO/SEM marketing tactics you need to know to boost the effectiveness of your home services client’s marketing strategy in the coming year.
The advertising market is expected to change in 2023. Media sales reps can stay ahead of the curve by using marketing intelligence tools. Find out more about your client’s specific target market to ensure that their advertisement money is being spent efficiently.
Want to shake up your client’s social media strategy in 2023? Here are big trends to take advantage of in 2023.
SEO is not nearly as effective as it could be if you’re not scheduling regular content audits. Here’s why SEO performs better for your clients with content audits.
The real estate market appears poised for a slowdown as interest rates rise. Buyers who were easily able to afford their dream home just a few months ago may now be facing more financial hurdles as the mortgage rate has reached 7%.
The looming recession is not ideal for ad budgets, but brands should know these factors before allocating less money for advertising.
Do your client’s content marketing solutions include blogs? If so, great! Blogs are a great addition to content marketing strategies because 80% of bloggers say that their efforts are driving results.