March 16, 2023

Every year, media sales professionals share their top priorities, challenges, and expectations for the year ahead in the State of Media Sales Survey, co-​sponsored by SalesFuel, AdMall and BIA. In its 12th edition, this year’s survey boasts the highest number of respondents to deliver detailed insights valuable for planning, training, budgeting, and managing. Plus, the results show there is a (fairly) high level of optimism for the year even amid recession concerns. Join SalesFuel’s CEO, C. Lee Smith, and BIA’s VP Forecasting, Nicole Ovadia to get key findings from the survey and analysis.