If you’re working with clients that want to capture a bigger share of the online market, they need to attract attention during the holidays. This year, an increasing number of consumers will shop for holiday gifts online.
Krista Hysell was a brand-new account executive at APG of Ohio, LLC, when she first encountered AdMall. “AdMall was introduced to me as part of my training on my second day,” said Hysell. “I played around with it and now use it regularly.”
You may think that local searches are dominated by smartphones and their voice search features, but you’re wrong. According to Greg Sterling, writing for Search Engine Land, those search queries still belong to desktop.
If your client is using digital advertisements to target their clients, they should know that 70% of time spent on digital media usage in the U.S. takes place on smartphones.
Programmatic ad buying gave marketers a way to target consumers like never before. Some ad industry experts believe the rise of the direct-to-consumer market grew quickly over the past few years specifically because of programmatic advertising.
Is your clients’ digital advertising driving away consumers? Many business owners believe that once they establish a digital presence, consumers will love their brand and buy from them.
U.S. automakers are preparing their 2020 strategic plans as they continue to face a competitive market. They're adjusting the models they offer in order to gain market share.