These Fun Sales Incentive Ideas Will Drive Rep Engagement and Sales

BY Kathy Crosett
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Has it been a while since you came up with fun sales incentive ideas to rewards the sales reps on your team? Or maybe some of your sales reps seem a little less excited about what they are doing these days. A more meaningful and personalized incentive system could be just what you need to energize your team. Increased morale tends to lead to increased sales, as well.

Fun Sales Incentive Ideas

These days, consumers are accustomed to getting whatever it is that they want. At restaurants, they expect to be able to personalize their meals. Shoppers love to order apparel items that contain features that they personally selected. When it comes to work, maybe sales reps are not feeling the love when the only possible incentive they qualify for is the weekend getaway to the resort that is 100 miles out of town.

Dan Tyre has a few ideas about how you can add some pizzazz to your incentive system with fun sales incentive ideas. It starts with customization. Maybe one of your sales reps would love tickets to a sports event. Another of your sales reps might like the chance to compete, all expenses paid, in a bicycling charity fundraiser that will require a couple of nights in a hotel. 

Talk to the sales reps on your team about their personal preferences for fun sales incentive ideas. That is what Tyre does. He asks his sales reps to commit to achieving a goal by a specific deadline and email the details to him, including their hoped-​for incentive. With both parties in agreement, they can easily track the sales rep’s progress.

Equal Opportunity 

In too many workplaces, the same few sales reps seem to score the big rewards every single year. There is nothing wrong with publicly and frequently recognizing the sales reps who "land the whales,” says C. Lee Smith, CEO and President of SalesFuel. The problem is that this system tends to discourage other sales reps from trying harder. Smith and Tyre both believe that sales managers should establish a fun sales incentive ideas system that rewards other sales activities, as well as top numbers. For example, maybe your sales reps can compete for an incentive related to who saves the biggest account this year. Have you considered an incentive system that results in a prize for the sales rep who does the most demos? 

With a little out-​of-​the-​box thinking, you can come up with fun sales incentive ideas that boost the fun factor and the results you are looking for from your sales team.


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