AdMall's Local Account Report Helps Close $22,500 Streaming Ad Sale

BY Adam Ambro

Emily Heinichen, a marketing consultant from CBS Austin, had only been using AdMall for less than a year when she knew its vast array of sales tools would help her.

[The company] was facing issues with consistent messaging, and many of their previous marketing efforts did not generate new leads for their business,” said Heinichen.

[Their] expertise in bariatric surgery is second to none. [They have] performed over 3,000 bariatric surgeries, and [they were] the first bariatric surgeon in Texas to offer the Single Incision Laparoscopic Surgery gastric banding technique through the naval. They are extremely professional and they put a primary focus on expertise and life-​long care, ensuring their patients never feel alone during this process.”

Using AdMall's Local Account Intelligence Report, I successfully expanded our business with the weight loss surgery center by targeting new patients through strategic marketing.”

Leveraging AdMall's B2C Advertising Response data, I highlighted that 51.7% of weight loss surgery patients take action after viewing streaming TV ads. This key insight, presented via a screenshot from AdMall, which was instrumental in convincing the client of the effectiveness of a streaming TV campaign.”

Additionally, I utilized AdMall's research on the top factors influencing patient decisions, emphasizing the importance of the doctor's experience, expertise, and post-​op services. This comprehensive approach led to the sale of a three-​month digital campaign valued at $22,500, showcasing the power of AdMall's resources in driving business growth.”


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