Manage Smarter 135 - Mark Boundy: Creating Radical Value for Customers, Prospects During COVID-19

by Audrey Strong | < 1 minute read

Mark Boundy has grown businesses in a variety of industries for 25 years , amassing wide-ranging experience in sales, marketing, new product development, and product management. He helps his clients find, win, and keep more business—more profitably. He’s led firms to be value – and price – leaders in a wide variety of product and service industries.

Mark is the author of “Radical Value. Elevate Your Company – and Career – By Unleashing the Power Within Customer Centricity." Mark lives in Phoenix, Arizona, father of two grown sons.

In this episode, Audrey, Lee and Mark discuss:

What is Radical Value and how to get there
How to measure customer perception of value and modify it
Why you should mentor your salespeople on P&L statements
Creating value and how create a buying environment amid COVID-19

"We all want to be customer-centric…but most of us struggle with that vague term, and how to measure it."
– Mark Boundy

Connect with Mark Boundy:

Website: www.boundyconsulting.com
LinkedIn: https://www.linkedin.com/in/markboundy/
Twitter: https://twitter.com/boundymark

Connect with the hosts of Manage Smarter:

Website: ManageSmarter.com
Twitter: @ManageSmartPod
LinkedIn: Audrey Strong
LinkedIn: C. Lee Smith

Connect with SalesFuel:

Website: http://salesfuel.com
Twitter: @SalesFuel
Facebook: https://www.facebook.com/salesfuel/

Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales.

New episodes posted every Sunday morning at ManageSmarter.com, C‑Suite Radio, iHeartRadio and your favorite source for podcasts

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Audrey Strong

Vice President of Communications at SalesFuel

Audrey Strong heads all external and internal communications for SalesFuel, including public relations — which she has directed since 2014. Prior to SalesFuel, she founded her own public relations firm and served years as an award-winning journalist in television news. Audrey earned her degree in broadcast journalism from Ohio University.

@tallmediamaven

13 TV news journalism awards PR Professional & Former TV newser. Golf addict, gardening guru and pet lover. Crusader for PR done right. Opinions are solely mine

My mentor @cleesmith teaches leaders should be selfless and set examples ppl can model. This wasn’t just bad optics… https://t.co/ufyMsv2VG8 — 7 hours ago