Manage Smarter 209 — Michelle Tillis Lederman: The 11 Laws of Likability

Michelle Tillis Lederman on the Manage Smarter Show by SalesFuel

Michelle Tillis Lederman, one of Forbes Top 25 Networking Experts, and MG100 Coach, is the author of four books including the internationally known,The 11 Laws of Likability and also The Connectors Advantage.

Michelle is a connection creator and CEO of Executive Essentials, which provides customized communications and leadership programs for fortune 500, non-​profit, university and government clients. A former finance executive and NYU Professor, Michelle is a regular in the media appearing on NBC, CBS, Fox, NPR, the Wall Street Journal, NY Times, CNBC, and others. Michelle is known for helping people work better together and advance their individual impact.

In this podcast and vodcast for sales managers and sales leaders, Audrey, Lee and Michelle discuss:

  • The 11 Laws of Likability
  • Michelle’s definition of credibility and trustworthiness
  • What to do before, during and after a networking contact to install likability and boost your relationship networking
  • Definition of the Law of Energy and how to access productive personal energy to position a better mindset to have an effective conversation
  • Introverts vs. Extroverts and how to maximize connectiveness based on which one of these you are.

"Tapping into likability doesn’t mean making everything all perky and bright and constantly being happy. In some ways it’s just the opposite."

Michelle Tillis Lederman

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Audrey Strong

Audrey Strong

Vice President of Communications at SalesFuel
Audrey Strong heads all external and internal communications for SalesFuel, including public relations — which she has directed since 2014. Prior to SalesFuel, she founded her own public relations firm and served years as an award-​winning journalist in television news. Audrey earned her degree in broadcast journalism from Ohio University.
Audrey Strong


13 TV news journalism awards PR/​Marketing & Former TV newser. Opinions solely my own.
@trishapaytas Yawn — 1 week ago
Audrey Strong