Manage Smarter 54 — Gerhard Gschwandtner: The Motivation Mindset for Sales

Gerhard Gschwandtner is founder and publisher of Selling Power magazine — the leading periodical for sales managers and sales VPs since 1981. He has trained more than 10,000 salespeople around the world and authored 17 sales management books. Gerhard also owns the Sales 3.0 conference and he is the creator of the Peak Performance Mindset training program.

In this episode, Audrey, Lee and Gerhard discuss:

  • How he got meetings with Malcom Forbes and Donald Trump
  • The #1 problem/​mistake sales managers and leaders make
  • The top 2 things you need to be successful in sales and negotiations
  • 3 Levels of Sales Mindset you MUST have to reach your A‑Game 

"What talent do we need in order to become a world class company? I think that customers have something all in common, they hate to buy. They don’t like to buy and make the wrong decision, so we really need to look at four sets of skills. Are they good with transactions? Relationships? Creating value? Trusted Advisor?"

- Gerhard Gschwandtner

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Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales. 

New episodes posted every Sunday morning at ManageSmarter​.com, C‑Suite Radio, iHeartRadio and your favorite source for podcasts

C. Lee Smith

C. Lee Smith

CEO and Founder at SalesFuel
C. Lee Smith is the President/​CEO of SalesFuel — a firm he founded in 1989. He was named one of the 14 Leading Sales Consultants by Selling Power magazine in 2018. Lee is the creator of the AdMall® and SalesFuel COACH™ SaaS platforms. He is also a Gitomer Certified Advisor, expert on the Sales Experts Channel and a C‑Suite Network Advisor.
C. Lee Smith


CEO of @SalesFuel | Bestselling Author of "SalesCred" and "Hire Smarter, Sell More!" | Keynote Speaker | Certified Behavioral Analyst | Sales Credibility Expert
How can a #salesmanager handle the day-​to-​day demands of their job and still support a team of struggling sales pro… — 24 hours ago
C. Lee Smith