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This is the second of a two-​part interview with Tricia Benn, the Executive Vice President of the C‑Suite Network and General Manager of The Hero Club, an invitation-​only membership organization for CEOs, founders and investors.

In addition to sitting on multiple business, associations and not-​for-​profit boards, Benn served as a senior executive for three enterprise-​level organizations in market research, telecommunications, media marketing, and advertising. 

As Global Chief Marketing & Strategy Officer and U.S. Managing Director within MDC Partners, a $3 billion global holding company, Benn’s leadership drove double digit growth year-​over-​year and new contracts with some of the most important impact players in the world.

In this episode, Audrey, Lee and Tricia discuss:

• Managing negative responses to other C‑Suiters
• Choice Sets – Use them!
• Avoiding unconscious bias
• Vulnerability and how it plays into moving up
• #1 Tip on what to focus on to succeed

"Being a woman executive I’ve really just had my nose to the grindstone and worked like a maniac. You have to compete with men."

- Tricia Benn

Connect with Tricia Benn:

• Websites: heroceoclub​.com and c‑suitenetwork.com
• LinkedIn: https://​www​.linkedin​.com/​i​n​/​t​r​i​c​i​a​b​e​nn/
• Twitter: https://​twitter​.com/​t​r​i​c​i​a​b​enn
• Facebook: https://​www​.facebook​.com/​T​r​i​c​i​a​B​e​n​n​H​e​ro/

Build Credibility and Effective Leadership with the Manage Smarter Show:

• Website: ManageSmarter​.com
• Twitter: @ManageSmartPod
• LinkedIn: Audrey Strong
• LinkedIn: C. Lee Smith

Connect with SalesFuel:

• Website: https://​salesfuel​.com
• Twitter: @SalesFuel
• Facebook: https://​www​.facebook​.com/​s​a​l​e​s​f​u​el/

New episodes posted every Sunday morning at ManageSmarter​.com, C‑Suite Radio, iHeartRadio and your favorite source for podcasts.