BY Audrey Strong
Episode 101 of the Leading from the Front podcast discussed the many parallels between sales and leadership; both require a high level of credibility and trust. In high school, C. Lee Smith was a radio broadcaster and newspaper journalist. He quickly realized there was no money in it. He sold some advertisements and discovered he loved selling.
Lee became a sales manager at a very young age and learned through experience this position required a completely different set of skills. The focus shifted to getting to know every little detail about the salespeople he led. This was when he learned to coach even before he knew he was coaching.
Today he helps organizations hire and train great salespeople and sales leaders that build a productive culture to support the organization’s goals. His recent book is SalesCred – How Buyers Qualify Sellers — it is the authoritative book on sales credibility.
Listen to Episode 101 of the Leading from the Front podcast
Fact Checked & Editorial Guidelines
Our Fact Checking Process
We prioritize accuracy and integrity in our content. Here's how we maintain high standards:
- Expert Review: All articles are reviewed by subject matter experts.
- Source Validation: Information is backed by credible, up-​to-​date sources.
- Transparency: We clearly cite references and disclose potential conflicts.
Reviewed by: Subject Matter Experts
Our Review Board
Our content is carefully reviewed by experienced professionals to ensure accuracy and relevance.
- Qualified Experts: Each article is assessed by specialists with field-​specific knowledge.
- Up-​to-​date Insights: We incorporate the latest research, trends, and standards.
- Commitment to Quality: Reviewers ensure clarity, correctness, and completeness.
Look for the expert-​reviewed label to read content you can trust.
