Author: Kathy Crosett

How to Sell More Ad Space By Connecting Clients With Partners

If your clients are looking for a good way to increase sales, they might want to check out marketing partnerships. In the digital era, technology has changed the way traditional partnerships work.

Top Hacks to Achieve Extreme Productivity

Regardless of the system your manager uses to mark success, the rainmaker is always ahead of you. And you’re not sure why this happens because you’re a super hard worker. Right?

Top Tips on Improving Your Interactions with Team Members

As a manager, you’re expected to have all of the answers. And, you should never have a bad day. Those are tall orders.

How to Fix Your Fatal Meeting Flaws

What are we meeting about? You may be regularly hearing this question from the people who attend your meetings.

Traditional Media to Account for 60% of Local Ad Spending This Year

Earlier this year, BIA Advisory Services predicted at least 55.3% of marketers would maintain ad spending while 25.2% would increase spending. In the firm’s updated forecast this month, analysts say that ad spending in the local media marketplace will amount to $148.8 billion.

How to Lead Ideation Sessions for Results

Are you looking for a way to get your team excited about your department’s goals for the next quarter or the next year?

Have You Promised to Take Responsibility for Your Actions Today?

No matter how much I diet, I can’t lose weight. My body isn’t designed to exercise in the morning.

Have You Applied the Nudge Theory to Your Organization’s Leaders?

The leaders in your organization are likely doing well. But, do you suspect they could be doing a little better?

Tips to Improve Your Management Effectiveness Through Better Listening

If you’re like most managers, you’ll never have enough time to finish all the tasks on your to-do list. Some days, the best you can hope for is to tackle the emergencies.

Summertime is Screen Time for Most Consumers

Are your clients holding back on their ad buying because they don’t think consumers see their messages during the summer? This misconception is common.

62% of Marketers Say Traditional Advertising Remains A Priority

For traditional media sellers, the details from the World Federation of Advertisers’ new State of Advertising report might sound too good to be true.

Tips To Help Employees Reduce Unethical Decision-Making

Do you pride yourself on being one kind of person at work and another kind of person at home? Many people do.

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