SalesFuel hires Beth Dock-Henschen

The addition as Sales Strategist expands the company’s North America sales team

SalesFuel®, providing sales teams with the power to “Sell Smarter®” since 1989, is proud to announce the appointment of Beth Dock to its sales team as a Sales Strategist. 

Based in Nashville, Beth will be focused on selling the company’s most recent products, the SaaS-​based platform SalesFuel HIRE as well as SalesFuel COACH.  The two product lines represent the leading edge of sales hiring assessments.  It’s the continuation of a long, successful career for Beth, who has experience in retail management, teaching and sales for Comcast, AT & T and other organizations.

Lisa Rigsby, vice president of sales for SalesFuel, says, “I’ve known Beth for years and she’s extremely goal-​oriented and consistently effective at what she does. Our prospective and current clients will enjoy working with her.”

Beth started her new position February 2nd.  She can be reached via LinkedIn or at 614–400-1953.

Audrey Strong

Audrey Strong

Vice President of Communications at SalesFuel
Audrey Strong heads all external and internal communications for SalesFuel, including public relations — which she has directed since 2014. Prior to SalesFuel, she founded her own public relations firm and served years as an award-​winning journalist in television news. Audrey earned her degree in broadcast journalism from Ohio University.
Audrey Strong


13 TV news journalism awards PR/​Marketing & Former TV newser. Opinions solely my own.
@DENAirport Expand and think outside the box. Give us more options. Stop being obstructionist — 1 day ago
Audrey Strong