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"Consumer confidence is high this holiday season, according to NRF Director of Industry and Consumer Insights Katherine Cullen, and consumers say they'll be spending about $1,000 on average on gifts and other items for the holidays."
Tag: christmas
Food Retailers to Promote Canned Goods Drives this Holiday Season
"Most American parents in their early to late thirties believe that food insecurity is an important issue to solve, according to a new Ipsos poll. The poll offered respondents the following definition of food insecurity: 'Food insecurity describes a household’s inability to provide enough food for every person to live an active, healthy life.'"
45% of Female Holiday Shoppers Make Most of Their Purchases Via Phone
"A national study of women ages 18–75 found that female shoppers will continue to push for greater convenience and price value this holiday season, despite a moderate uptick in disposable income, reports BusinessWire."
Toy Stores to Promote Toy Supercategories to Grandparents
"After a modest decline forecast for 2019, total toy industry dollar sales in the U.S. are expected to pick up again in 2020; and this trend is expected to continue through the end of 2021, according to The NPD Group’s latest report, The Future of Toys."
How to Inspire Confidence in Your Client's Holiday Ad Campaigns
It shouldn’t be any surprise that 44% of businesses plan to increase their ad budget during this holiday season. According to a recent Reveal Mobile webinar, 36.2% of companies are considering October of this year to be the prime time to begin their holiday advertising.
Advertising the Best Times to Book Holiday Travel
When it comes to booking airfare, common sense says to plan ahead in order to get the best deals. But the sweet spot for flights can vary, with seasonality, travel dates and other factors all influencing price.
How to Boost Holiday Sales to Millennials and Gen Z
Here’s some great news for retailers this holiday season: a quarter of adult consumers have every intention of spending more on gifts than they did last year.
Promotions Influence 82% of Holiday Shoppers
Shoppers may be writing longer "nice" lists for gifts and gatherings this holiday season, according to Deloitte's 33rd annual "Holiday Survey" of consumer spending intentions and trends.
88% of Shoppers Value Free Shipping Over Speed
Fast and free shipping return as holiday shopper favorites, according to Deloitte's 33rd annual "Holiday Survey" of consumer spending intentions and trends.
Can You Guess Which Holiday Year-End Email Strategy Worked Best Last Year?
Year-end holiday emails are all about content. Of course they need to be well-timed and look good, but the deciding factor will ultimately be who offers the most enticing deal.
Light 'Em Up! Christmas Tops the List of Most Loved Holidays
Despite annual outcries about a supposed war on Christmas, itÛªs still AmericansÛª top pick (by a wide margin) when naming their favorite holiday from any point in the calendar year (with 46% naming it as their favorite).
Half of Americans to Purchase Toys as Gifts This Season
Half of Americans (50%) say they will be purchasing toys as gifts this holiday season, likely making kids very happy. This is slightly down from the 52% of U.S. adults who said they were purchasing toys last year. Not surprisingly, being a parent to someone under 18 impacts purchase intent considerably — four in five
