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"Whether it’s automated assistants in their homes, smart devices in their hands or virtual experiences in the store, consumers are actively embracing the role of technology in their everyday lives. And they are sending early signals in terms of what this means for their shopping behavior and expectations, reports the National Retail Federation."
Tag: online
Younger Consumers Pay Premium Prices for Headphones
"According to NPD’s Checkout E‑commerce data, online technology spending in the U.S. increased 10% in the 12 months ending March 2019 compared to year ago. But while consumers are increasingly shopping online, consumers aged 18–34, 35–54, and 55+ are prioritizing their spend across major technology categories differently."
51 Million Consumers Grocery Shop Online Every Month
"The leading grocery retailers have been playing a game of one-upmanship when it comes to raising the bar on online ordering convenience. From offering grocery delivery to-your-door to same-day delivery through a variety of service modes, like drive-up pick-up, grocers are making shopping easier and an increasing number of consumers are responding."
This Generation Loves M‑Commerce More Than Gen Z
Member of Generation Y (29- to 38-year-olds) are just as much, if not more, excited about online shopping via mobile device than the younger generations, according to recent research from GfK!
Doctors/Hospitals to Promote Their Online Patient Portals
Americans have multiple numbers at their fingertips, but some of the numbers that could be most important to their health are not among them. New research released today by Quest Diagnostics, the world's leading provider of diagnostic insights, shows that a majority of adults don't know vital health information for them or their family members, but nearly all would like to be able to access their health information online.
Over Half of U.S. Video Starts Are Now Mobile
As more consumers adopt over-the-top (OTT) viewing, the more they'll consume digital video via mobile devices, reports Ooyala.
Promotions Influence 82% of Holiday Shoppers
Shoppers may be writing longer "nice" lists for gifts and gatherings this holiday season, according to Deloitte's 33rd annual "Holiday Survey" of consumer spending intentions and trends.
Targeting Video Streaming Customers: What You Need to Know
How can you help your streaming clients better advertise their product? One way is to focus on and promote content offerings within the service.
Voice Search Becoming Increasingly Important For Consumer/Restaurant Interation
Yext, Inc., the leader in Digital Knowledge Management, released new survey data on how restaurant-goers use voice search to find and engage with restaurants. The results reveal that voice search has become an important part of how consumers interact with restaurants, and that voice search is an increasingly important part of restaurant marketing.
Online Video: Marketing Expert Recommended For Top ROI
Companies that utilize online video ads witness 41% more web search traffic than their video-less counterparts.
Employers Must Enhance Online Job Postings to Get Noticed
"Online advertised vacancies increased 170,800 to 4,651,500 in July, according to The Conference Board Help Wanted OnLine (HWOL) Data Series. The June Supply/Demand rate stands at 1.46 unemployed for each advertised vacancy, with a total of 2.1 million more unemployed workers than the number of advertised vacancies. The number of unemployed was approximately 6.6 million in June."
Here’s Why Your Pharma Clients Should Use Digital Ads
TV has long been the medium of choice for pharma companies. But, new research from DRG Digital | Manhattan Research shows that drug companies should give online ads a fresh look.
