Email continues to be an effective and personalized way for marketers to connect with consumers. That said, your clients should be tracking whether their email campaign ROI stats are as good as or better than what their competitors are experiencing.
Tag: open rates
With email being such a popular advertising medium, there have been many discussions about best practices for subject lines and the timing of delivery. However, many of those are just opinions with no research backing.
After analyzing four billion emails across 19 industries in 126 countries, GetResponse has found new data about the most effective ways to utilize email marketing. How do your clients compare?
Not all salespeople are great writers. But with email correspondence being as necessary as it is today, you can’t afford to send sub-par emails to your clients and potential clients. According to SellingPower’s Alexander Slichnyl, here are the components you need to make successful emails.