Tag: smartphone ads

Mobile's Role in the Future of Digital Advertising

Are your clients heavily invested in internet-based advertising? If so, they’ve definitely made all of their ads mobily compatible, right? … right?

Who's Using Which Mobile Devices the Most?

If you think that white Americans are the ones most hooked to their mobile devices, you’ve thought wrong. According to a report by Nielsen, out of white, black, Asian, and Hispanic Americans, white Americans use their smartphones the least and aren’t the top tablet users either.

Move Over TV Ad Spending, Mobile is Here

We’ve watched mobile advertising overcome desktop and laptop advertising spend, but this year, it’s going after TV’s ad spending.

Are Your Misconceptions of Radio Hindering Your Ad Campaigns?

Why aren’t advertisers giving radio the credit it deserves, especially when considering reaching out to younger generations? Here's why radio is a good addition to any ad campaign.

Here Are the Internet Devices to Pair with TV Campaigns

Desktop is no longer a medium that is growing in effectiveness for integrated advertising campaigns, but here's what your clients can use instead.