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SalesFuel can bring vital sales intelligence (they won’t find by searching the web) to your CRM, marketing automation system or latest development project.

The SalesFuel API is a REST application using HTTP requests in order to return JSON formatted data. Here are the databases available for developers to call as part of our integration partnership program:

  • CATEGORY INTELLIGENCE DATABASE

    Comprehensive background profiles of more than 450 B2C and B2B industry/business types in North America researched specifically for salespeople

    • Top Opportunities+Challenges from our human business analysts
    • Most categories include these datapoints: NAICS and SIC codes, Value of a New Customer, peak sales seasons, average sales per location, average advertising budget, sales by merchandise line and industry background
    • Detailed target customer profiles including average mile radius, digital media usage, lifestyle interests
  • AUDIENCESCAN® DATABASE

    Detailed profiles for 900+ customer groups in the United States

    • Featuring findings from our exclusive annual AudienceSCAN study of more than 15,000 U.S. online adults
    • Datapoint categories include: Shopping behavior, Digital+Technology usage, Health+Fitness, Automotive preferences, Sports+Leisure interests, Dining habits, Political preferences
  • PURCHASE INTENT DATABASE

    Detailed profiles for 471 shopper groups that intend to purchase a product or service in the months ahead – often long before they start an Internet search

    • This exclusive dataset identifies seven types of purchase intent: Planned purchasers, Business purchasers, High-frequency purchasers, Potential service switchers, Aspirational purchasers, Future event attendees, Planned sellers
    • Datapoint categories include: Shopping Attitudes+Preferences, Pre-Purchase Research Tendencies, Social Media and Customer Review Influence, Advertising/Media Influence, Cause Marketing Influence
  • CO-OP ADVERTISING DATABASE

    Co-op advertising policies for 10,000+ consumer brands in the United States

    • Comprehensive program details for formal co-op plans
    • Contact information for three different co-op functions: Advertising Materials, Program Administrators, Claims Processors
    • Searchable by company name, brand name, product type, participation level and marketing assets
  • DEMOGRAPHICS DATABASE

    Nearly 11,000 demographics datapoints for the United States with mathematical modeling to generate estimates for the previous year. Available to the zip code or block group level.

    • Population, Household, Income, Income by Race, Ancestry, Education, Employment, Population by Age, Sex and Race and Gender Income by Age of Head of Household and more.
    • Consumer spending estimates for 550+ products and services
    • Business Employment and Counts
    • Housing and Real Estate data
  • CHAINS+FRANCHISE INTELLIGENCE

    Human-researched profiles of nearly 1,400 chains, banks, hospital groups and franchises in North America with who are large, active marketers

    • Contact information for CMOs, marketing managers, advertising managers, digital marketing managers, agency contacts
    • Data points include: corporate address/phone, sales per location, advertising budget, media preferences, number of US locations, websites, social media channels, cause marketing, sports marketing
    • Detailed customer profiles
  • AUTOMOTIVE BRAND INTELLIGENCE DATABASE

    Brand marketing profiles of every manufacturer selling new cars/trucks in North America

    • Contact information for key decision makers, including: CMOs, marketing managers, advertising managers, digital marketing managers, agency contacts
    • Data points include: corporate address/phone, sales per location, advertising budget and timing, media preferences, number of US locations, websites, social media channels, cause marketing, sports marketing
    • Detailed customer profiles

Learn how the SalesFuel API can make your existing CRM, dashboard or marketing automation system even more powerful!