The sales cycle is a marathon, not a sprint. From that first cold call to the fresh ink of a signed contract, there are hundreds of variables at play, which means potential problems loom around every corner.
Dr. Diane Hamilton is a nationally syndicated radio show host. She is the author of multiple books including It’s Not Your It’s Your Personality, and her forthcoming book is titled, Cracking the Curiosity Code: The Key to Unlocking Human Potential. In this episode, we discuss: How curiosity and lack of it is holding your career advancement back; why we lose curiosity as we age; the four things that hold us back from being more curious.
The biggest news from the IAB’s 2018 Full Year 2018 Internet Advertising Revenue Report is that businesses spent $107 billion on digital outreach last year.
How often do online shoppers make online purchases? According to a report by Episerver, 26% of them make at least one purchase on a weekly basis; a 3% increase from last year. While this shows great promise for online retailers, there’s still one problem: more retailers are offering e-commerce options every year.
Name recognition goes a long way and will attract customers far and wide. So how can smaller, local businesses hope to compete? Jordan Estes, of the Statesville Record and Landmark, had this question on her mind when she approached a motorcycle dealer in his town. The owner had been losing clients to big box retailers in the area, but Estes had a plan.