Latest Articles
2 Questions Your Clients Need Answered Before They Buy
Although there are many sales strategies out there, a good amount can be traced back to the Universal Buying Cycle.…
Introducing Affluencers and Why You Need to Advertise to Them
Affluencers spend 40% more than affluents and, out of every consumer group, their future purchase intent is the greatest. Here's…
Why Small Businesses Need Social Media
A few weeks ago, we discussed the shockingly low number of small businesses who are improving their sales through websites…
Charitable Statistics: 3 Causes Americans Eagerly Support
According to a new charitable statistics from Ketchum, there were three causes in 2018 that Americans were the most eager…
60% of Digital Food Orders are Placed Via Mobile App
"Restaurant digital orders have grown at an average annual rate of 23% since 2013 and will triple in volume by…
Why Your Client Should Use a Direct Marketing Campaign
Ad messaging needs to be valuable to consumers to cut through the advertising clutter. A direct marketing campaign can help…
How to Make the Best Six-Second Video Ads
American consumers tend to skip video ads as soon as they get the chance to get back to the video…
What’s Your Client’s Email Marketing Campaign Strategy?
Is your client’s email marketing campaign strategy for 2023 recession-proof? Here are some tips and tricks to help you make…
B2B Marketing Content Your Clients Should be Using
If your B2B client has been producing content marketing, GOOD! Producing content is a great start, but is your client’s…
Event-Based Marketing Delivers Top Results for B2B Companies
Brand awareness is officially the top business-to-business (B2B) marketing objective for 2024, according to a report by Sagefrog Marketing Group.…