Tag: small businesses

Technology is on the Top of Half of Small Business Owners’ Investments Lists

CIT Direct Capital, the national online small business lending unit of CIT Group, today announced the results of its new survey conducted by The Harris Poll revealing that nearly three out of four small businesses in the U.S. plan to expand their product and service offerings this year.

Specialization is How Small Agencies Can Win Business from Big Ones

It’s difficult being a small ad agency going up against the big kids on the block. However, that may be because a lot of smaller agencies overlook this key competitive advantage.

Small Biz Saturday: 23.5% ‘Shopped Small’ in 2014

Consumers have more positive outlooks leading into the 2015 holiday season. The majority of consumers plan to maintain their level of holiday spending this year, according to the NPD Group. Also, the National Retail Federation forecasts holiday sales will increase 3.7%, and online sales will increase between 6 and 8%.

Small Businesses Fine-Tuning 2013 Digital Marketing Strategies

The Internet has been called the great equalizer. Small local businesses can compete effectively for a national audience in this sector.There’s just one catch – small businesses must hone their online marketing skills to attract customers and make a sale.

Local Media Firms to Court Marketers, Audiences with New Strategies

With the media sales landscape in a state of continued turmoil and disintermediation, local companies are looking for the best and most profitable way to gain an edge on the competition. NetNewsCheck has compiled a list of what’s in store for the year ahead for small media companies as they court marketers and audiences.

Small business marketing increases may be slow to arrive

Business expectations are improving for large well established firms. A glance at the I.P.O. market trends confirms this sentiment. For example, in 2007, 272 companies went public. In 2008, 43 companies entered the IPO market and up until mid-September in 2009, only 22 companies had entered the market. But a report on the New York Times Dealbook blog notes that up to 8 companies are expected to go public in the next week or two with close to 80 more firms hoping to enter the capital markets in the next few months.