Tag: website

Overlooking Personalized Ads? You're Wasting Opportunity

Data-dri­ven per­son­al­iza­tion has helped 96% of mar­keters achieve their goals, accord­ing to Ascend2’s Data-Dri­ven Per­son­al­iza­tion report. These marketer’s goals are, hope­ful­ly, the same as your clients’.

Why Small Businesses Need Websites

If one of your clients is a small busi­ness own­er who doesn’t think they need a web­site, you need to let them know just how wrong they are. Accord­ing to a Search Engine Land arti­cle writ­ten by Greg Ster­ling, a social media page and a minor Google pres­ence are not good enough for con­sumers.

How to Convince Small Businesses They Need Websites

When a friend rec­om­mends a new busi­ness to you, you prob­a­bly head straight to their web­site to look up their loca­tion, explore their prod­ucts, and fig­ure out their range of prices. So, why do near­ly 40% of small busi­ness­es not have web­sites?

One-Third of Businesses Are Outsourcing Digital Marketing Needs

We know busi­ness­es are spend­ing more on dig­i­tal mar­ket­ing. But, did you have any idea that 41% of busi­ness­es are spend­ing at least $500,000 a year on dig­i­tal?

Here’s Why Your Clients’ Landing Page Needs A Refresh

Have you talked to your clients about their web­site land­ing page? For many busi­ness­es, that page serves as an intro­duc­tion.

One-Third of Businesses Are Outsourcing Digital Marketing Needs

We know busi­ness­es are spend­ing more on dig­i­tal mar­ket­ing. But, did you have any idea that 41% of busi­ness­es are spend­ing at least $500,000 a year on dig­i­tal?

67% of Consumers Value High-Quality Content Marketing

Even when con­sumers can tell they are look­ing at con­tent mar­ket­ing, most (67%) still val­ue it. Espe­cial­ly when it is trans­par­ent and of high qual­i­ty.

83% of Businesses Say They’re Achieving Digital Marketing Goals

Are your clients up to speed on dig­i­tal mar­ket­ing? The new Dig­i­tal Mar­ket­ing 2018 sur­vey from Clutch reveals how suc­cess­ful retail­ers are man­ag­ing all things dig­i­tal.

Website Traffic Dropping? Check these Parts of Your Client's SEO

Some­times, no mat­ter how up to date you keep your key­words, your client's site traf­fic may sud­den­ly drop for an unknown rea­son. Here are some like­ly caus­es you may not have con­sid­ered.

Tips to Help Your Clients Personalize Their Websites and Mobile Apps

Does it make a dif­fer­ence if an email mes­sage address­es a per­son by name and men­tions a past pur­chase or a spe­cial day? At least 88% of sur­veyed busi­ness­es believe that their clients expect per­son­al­iza­tion.

Targeting Today's 5 Types of Luxury Shoppers

Twen­ty-sev­en per­cent of con­sumers believe lux­u­ry prod­ucts and ser­vices are more acces­si­ble. This per­ceived acces­si­bil­i­ty gives adver­tis­ers a broad­er audi­ence to reach out to.

How to Help Clients Use Click-to-Call to Score Revenue

Click-to-call rev­enue is set to reach a glob­al high of $13.7 bil­lion with­in the next two years, are your clients' mobile sites and mobile search ads ready to ful­fill cus­tomers' call­ing expec­ta­tions?