Tag: website

Utilizing Search for New AND Repeat Customers (Yes, There's a Difference)

You may think that the consumers who benefit most from search efforts are new customers. However, search efforts are just as important to repeat customers, says Greg Sterling, writing for Search Engine Land.

Overlooking Personalized Ads? You're Wasting Opportunity

Data-driven personalization has helped 96% of marketers achieve their goals, according to Ascend2’s Data-Driven Personalization report. These marketer’s goals are, hopefully, the same as your clients’.

Why Small Businesses Need Websites

If one of your clients is a small business owner who doesn’t think they need a website, you need to let them know just how wrong they are. According to a Search Engine Land article written by Greg Sterling, a social media page and a minor Google presence are not good enough for consumers.

How to Convince Small Businesses They Need Websites

When a friend recommends a new business to you, you probably head straight to their website to look up their location, explore their products, and figure out their range of prices. So, why do nearly 40% of small businesses not have websites?

One-Third of Businesses Are Outsourcing Digital Marketing Needs

We know businesses are spending more on digital marketing. But, did you have any idea that 41% of businesses are spending at least $500,000 a year on digital?

Here’s Why Your Clients’ Landing Page Needs A Refresh

Have you talked to your clients about their website landing page? For many businesses, that page serves as an introduction.

One-Third of Businesses Are Outsourcing Digital Marketing Needs

We know businesses are spending more on digital marketing. But, did you have any idea that 41% of businesses are spending at least $500,000 a year on digital?

67% of Consumers Value High-Quality Content Marketing

Even when consumers can tell they are looking at content marketing, most (67%) still value it. Especially when it is transparent and of high quality.

83% of Businesses Say They’re Achieving Digital Marketing Goals

Are your clients up to speed on digital marketing? The new Digital Marketing 2018 survey from Clutch reveals how successful retailers are managing all things digital.

Website Traffic Dropping? Check these Parts of Your Client's SEO

Sometimes, no matter how up to date you keep your keywords, your client's site traffic may suddenly drop for an unknown reason. Here are some likely causes you may not have considered.

Tips to Help Your Clients Personalize Their Websites and Mobile Apps

Does it make a difference if an email message addresses a person by name and mentions a past purchase or a special day? At least 88% of surveyed businesses believe that their clients expect personalization.

Targeting Today's 5 Types of Luxury Shoppers

Twenty-seven percent of consumers believe luxury products and services are more accessible. This perceived accessibility gives advertisers a broader audience to reach out to.

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