Tag: millennial

Here Are the Internet Devices to Pair with TV Campaigns

Desktop is no longer a medium that is growing in effectiveness for integrated advertising campaigns, but here’s what your clients can use instead.

Close to Half of All B2B Product Researchers Are Digital Natives

Digital natives who grew up with the internet and smartphones have transformed the way B2B buyers research purchases, qualify vendors and make purchases — changing the rules of the game for marketers and product managers, Harvard Business Review reports.

Targeting Today’s 5 Types of Luxury Shoppers

Twenty-seven percent of consumers believe luxury products and services are more accessible. This perceived accessibility gives advertisers a broader audience to reach out to.

Driving B2B Sales Using Mobile

The media format driving and/or influencing approximately 42% of the revenue of B2B companies is probably within arms’ reach of you as we speak. Are you utilizing it?

FREE WEBINAR: 5 Ways Managers Unknowingly Damage Company Culture

FREE WEBINAR: 5 Ways Managers Unknowingly Damage Company Culture

Congrats on Your New Job: Now What?

If you’ve recently graduated and are making the move into the professional world, congratulations. You’re destined to do great things. And in the words of Nicolas Cole – guess what? Nobody cares.