Desktop is no longer a medium that is growing in effectiveness for integrated advertising campaigns, but here’s what your clients can use instead.
Digital natives who grew up with the internet and smartphones have transformed the way B2B buyers research purchases, qualify vendors and make purchases — changing the rules of the game for marketers and product managers, Harvard Business Review reports.
If you’ve recently graduated and are making the move into the professional world, congratulations. You’re destined to do great things. And in the words of Nicolas Cole – guess what? Nobody cares.