Author: Rachel Cagle

Are You Guilty of Making These Customer Service Mistakes?

These common customer service mistakes could be costing you clients. Here’s what they are and how to fix them.

SEO: Giving Video Ads a Voice Before Viewers Even Press Play

Give your client’s video ads the boost they need to get ahead of the competition’s ads with this often overlooked ad strategy.

3 Tips to Help You Close That Sale

Meeting with a potential client soon? Here are three quick tips to keep in mind to help you close your next sale.

Why Your Clients Shouldn’t Be Overlooking the Power of Direct Mail

It’s time to get your clients’ ads more attention by taking advantage of a medium other advertisers underestimate (even though it holds receivers’ attention for 118% longer than digital).

Could Your Company Pass a Random Customer Service Test?

How would your company fare if your customer service was randomly tested without your knowledge? Based on SuperOffice’s research, not well.

3 Tips to Increasing Digital Advertising Efficiency

Do you have digital advertising clients? Make sure they’re taking advantage of these three trends to make the most of their digital ad spend.

3 Ways to Inspire Customer Loyalty

Client loyalty is accompanied by a slew of benefits such as stellar recommendations and not having to struggle to find someone new to make sales to. Here’s how you can inspire such loyalty.

Targeting Today’s 5 Types of Luxury Shoppers

Twenty-seven percent of consumers believe luxury products and services are more accessible. This perceived accessibility gives advertisers a broader audience to reach out to.

How to Boost Your Sales Prospecting Success

Nine hundred and seventy-seven buyers and sellers across 25 industries agree, this is what you need to become more successful at sales prospecting.

Don’t Let Digital Ads Fall Victim to this Fatal Error

If digital content takes a long time to load, 47% of Americans will give up trying to view it entirely. What steps are you taking to ensure that doesn’t happen to your clients’ ads?

Here’s Your New Secret Customer Service Weapon and How to Use It

Nearly everything is customizable now-a-days, so why are we acting as if customer service doesn’t have to be any different?

Move Over, Pre-Roll Video Ads; It’s Time for Branded Video

Your clients may think that pre/mid/post-roll video ads are the best video advertising route they can take, but 7% more media decision-makers are increasing branded video spend instead.

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