Tag: search engine optimization

Faster Page Loading Speeds = More Mobile Visitors

Over half (53%) of mobile users trying to visit a web page will give up if the site takes longer than three seconds to load, according to a Search Engine Land article by Aleh Barysevich. “Even if your website is lightning-fast on your end, visitors with older smartphones might experience delays, which could impact your speed score, and possibly your website’s ranking,” says Barysevich.

Are You Using These Dangerous SEO Tactics?

“Black-hat” and “gray-hat” tactics (“techniques that attempt to achieve quicker results by flouting the search engines’ guidelines”) are increasing in popularity in the SEO community. Sounds a bit risky, right? That’s because they are.

Vertical Search: What It is and How to Utilize It

If consumers want to narrow their search to specific product or service categories, they’ll head to specialized (vertical) search engines. Here’s how companies can get noticed on these search engines.

Specialization is How Small Agencies Can Win Business from Big Ones

It’s difficult being a small ad agency going up against the big kids on the block. However, that may be because a lot of smaller agencies overlook this key competitive advantage.

2 Quick SEO Maintenance Tips

The internet is a constantly changing space, and SEO needs a certain amount of upkeep to maintain its relevancy. Are your clients maintaining their SEO?

SEO: Giving Video Ads a Voice Before Viewers Even Press Play

Give your client’s video ads the boost they need to get ahead of the competition’s ads with this often overlooked ad strategy.

3 Search Optimization Methods for 2018

Are your clients optimizing search enough to be one of the first businesses consumers find during their searches?

The Progress of Online Shopping and Search

Companies that utilize SEO and SEM have the opportunity to reach roughly 72% of shoppers.