Author: Rachel Cagle

3 Tips to Selling Yourself as Well as Your Product/Service

Are you sales presentations memorable? Chances are, the product or service you sell isn’t all that different from your competition’s. The defining factor for any presentation is the presenter. Here are a few tips from SellingPower on how to sell yourself as well as your product or service.

16% of Americans Rely on Their Hair Stylist to Learn More about Beauty

“According to a recent online survey conducted by Ipsos on behalf of Allergan, which interviewed adults who are open to going to a professional to improve their appearance, 92% say that looking their best is important for daily activities (e.g career, school, volunteering, errands) and most further believe that the way they look (84%) and the way their body looks (81%) contribute to how successful they can be in all aspects of their lives. Nearly nine in ten also say that looking fit and healthy, and being on trend with fashion and beauty contributes to their confidence (86%).”

Businesses to Promote Flexible Work Schedules to Recruit More Employees

“The new Ipsos survey across 27 countries, conducted in collaboration with the Global Institute for Women’s Leadership at King’s College London and International Women’s Day, highlights how, in order to share responsibility for childcare, men need more support from employers.”

How to Convince Small Businesses They Need Websites

When a friend recommends a new business to you, you probably head straight to their website to look up their location, explore their products, and figure out their range of prices. So, why do nearly 40% of small businesses not have websites?

93 Million Americans Want to Give Meal Kits a Try

“The meal kit market is quickly evolving from nearly exclusively online and subscription-based, home delivery services to on-demand availability in-store and online. Consumers are trying out the different ways to purchase meal kits, with over a quarter of recent users purchasing kits both in-store, including restaurants, and online, finds The NPD Group. While meal kit marketers and meal kit users are experimenting to find the right fit, there is a large group of consumers, 93 million, who have never tried a meal kit but are interested in giving them a try, which points to a market opportunity, according to NPD’s What’s Next for Meal Kits report.”

Retailers to Promote Noise-Canceling Headphones to Protect Listener’s Health

“Exposure to loud noise can certainly damage your hearing. But increasingly, scientists are finding that too much noise can take a toll on our health in other ways. Here, how our loud world can can affect you, plus what you can do to protect yourself, according to Consumer Reports.”

33% of Americans Want to Buy 5G-Enabled Smartphones

“According to the latest Mobile Connectivity Report from NPD Connected Intelligence, 5G awareness has reached nearly two out of three consumers, totaling 64%, at the end of the second half of 2018. This is up from 44% at the end of the first half of 2018.”

3 Reasons Your Clients May be Leaving

If you’ve promised your clients that customer service is your number one priority and yet are still losing them, there are a number of things that may have gone wrong. Here are a few common mistakes CustomerThink says salespeople make fairly regularly.

Millennials and Gen Z Driving Demand for Non-Traditional Health Care

“Unsatisfied with health care’s status quo, millennial and Gen Z consumers in the U.S. are paving the way for non-traditional care models, such as retail clinics, virtual and digital services, according to results of an Accenture survey.”

17% of Consumers Plan to Go to a Restaurant on Easter

“We’re about one month away from Easter. Last year the National Retail Federation and Prosper Insights & Analytics projected Easter spending to amount to $1.84 billion. A total of 81% of Americans celebrated the holiday and spent an average of $150 per person. This year’s numbers aren’t out yet, but here are the details from last year.”

How to Use Ads to Target Smart Speaker Users

Did you know that there are 65 million Americans who own over 130 million smart speaker devices? According to Search Engine Land, that’s 23% of all Americans who are older than 12. And that number has only been growing annually. With 223 million Americans aware of smart speakers, it would seem that trend will continue.

Auto Aftermarket Parts Sellers to Promote Top-Selling Wipers, Washer Flue and Lighting

“The U.S. automotive aftermarket industry grew its retail sales by 2.5% in 2018, according to The NPD Group. In addition to favorable weather early in the year, this increase was fueled by the fundamentals of the industry being strong: More vehicles are on the road, the average age of vehicles is trending older, and the majority of consumers are unconcerned about higher gasoline prices.”

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