How would you rather learn about something: Reading a wall or text or watching a video? Video is not only an engaging form of marketing, it’s also becoming exceedingly simple and cheap to make.
As you likely have heard, video can be a powerful tool in getting a prospect’s attention and forging a relationship.
Considered a salesperson’s “secret weapon,” video is becoming a common way for reps to communicate with prospects and clients. But some reps just can’t bring themselves to be comfortable in front of the camera.
Are your clients asking whether they should be focusing on newer kinds of ad formats as they start planning for 2020? You can look like an expert when you discuss the results of The Mondo Creative & Digital Trends report.
Have you ever wondered whether it’s worth including YouTube ads in a campaign? If you have to ask yourself that, you probably don’t know that, within the past month, 27% of all U.S. adults took action after seeing a YouTube ad, according to AudienceSCAN on AdMall by SalesFuel.
More companies are seeing the wisdom in starting their operations online before they set up bricks and mortar locations. In today's crowded marketplace, these businesses need to reach consumers with messages about the products and services they offer.
Today’s salespeople have a powerful tool at their disposal that many of their predecessors didn’t have: Video.
It’s easy to imagine that the tech giants have control of the digital advertising market. That’s simply not true, especially at the local level.
With all the damage ad fraudsters have been causing programmatically transacted digital ads, online display advertisers just want to know that their ads are still being delivered to real people at the time and place they paid for. As luck would have it, Integral Ad Science’s H2 2018 U.S. Media Quality Report has good news for you to share with your display ad using clients.
Conversations are the cause of around 19% of sales, reports MIT researchers. That’s why TV advertising has been so prominent for so long. So, what are advertisers going to do now that cord cutting is only becoming more prevalent?