Local advertising sales development system AdMall is now optimized for radio. The company will unveil their consultative sales and prospecting tools for radio advertising sales teams at this year’s Radio Show in Chicago.
AdMall provides local and up-to-date detailed business intelligence for over 460 business types. Audience intelligence reports for more than 500 audiences feature exclusive digital and social media data to help account executives sell more digital advertising. AdMall PRO Category Presentations provide a complete sales presentation in about two minutes, giving sales teams more time to sell.
“We’re excited to introduce AdMall’s revenue-generating tools to the radio industry,” said C. Lee Smith, President/CEO of AdMall. “AdMall’s local, up-to-date data can help increase radio and digital sales revenue, and help stations compete in the increasingly complex media market,” Smith said.
AdMall can be found in booth 313 at the 2011 Radio Show, September 14 ‑16 in Chicago.
AdMall has long been the leading local sales development system for media advertising sales professionals. Over 2,000 media properties nationwide use AdMall including television, cable, newspaper, online, direct response, out-of-home, radio, cinema and magazine. AdMall is a service of Sales Development Services, Inc.
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Sales Development Services (SDS), Inc. — a Westerville, Ohio firm founded in 1989 — is the parent company for AdMall. SDS also provides: Ad-ology Research, the Media Sales Basics training program, and an industry blog at MediaSalesToday.com.