Doug Sandler is the author of the book Nice Guys Finish First. He is also the CEO of Turnkey Podcast Productions and co-​host of the popular Nice Guys on Business podcast.

In this episode, Audrey, Lee and Doug discuss:

• Doug's background and career
• How the Nice Guys on Business came to be
• Why you should do a podcast
• The metrics that matter for your podcast

Key Takeaways:

• The Nice Guys on Business Podcast is a good time with a sprinkle of business tips
• Your guest on your podcast should be the primary objective for your sales strategy
• There's nothing wrong with joining a network but you've got to use it to your advantage
• So many leaders today are using negative reinforcement to get stuff done, but that makes people feel forced, not led

Connect with Doug Sandler:

• Twitter: @djdoug
• Facebook: https://​www​.facebook​.com/​d​a​s​a​n​d​l​er/
• Website: http://​www​.dougsandler​.com/
• Book: Nice Guys Finish First