SALESFUEL TODAY

Manage Smarter 42: Social Media is the New Cold Call

by | 2 minute read



Lea Woodford is the Chief Executive Officer and founder of SmartFem.com and SmartFem TV. SmartFem was created as a result of her many years as a publicist, columnist as well as a radio and television personality.

She has extensive experience as a business consultant and entrepreneur but decided the only way she could make a difference for women was to create her own magazine that bridges the online community with the local community.


In this episode, Audrey, Lee and Lea discuss:

  • How to provide value via cold call outreach on social media ( which is vital in recruiting new talent)
  • How to use social media to shortcut prospecting
  • How smart technology is the pathway to further warm leads
  • The benefits of using Facebook Groups

 

“You have to boost. You want to go where the food is.”

Lea Woodford


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Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you’ll learn something new with every episode and will be able to implement positive change far beyond sales.

New episodes posted every Sunday morning at ManageSmarter.com, C-Suite Radio, iHeartRadio and your favorite source for podcasts

C. Lee Smith

C. Lee Smith

CEO and Founder at SalesFuel
C. Lee Smith is the President/CEO of SalesFuel - a firm he founded in 1989. He was named one of the 14 Leading Sales Consultants by Selling Power magazine in 2018. Lee is the creator of the AdMall® and SalesFuel COACH™ SaaS platforms. He is also a Gitomer Certified Advisor, expert on the Sales Experts Channel and a C-Suite Network Advisor.
C. Lee Smith

@cleesmith

@SalesFuel CEO C. Lee Smith. Speaker, entrepreneur, sales and employee toxicity expert, leadership and management consultant. Co-host, Manage Smarter podcast.
62% of small businesses consider social an essential part of marketing, and 88% are planning on investing more in… https://t.co/2A1FjUxg3R - 3 hours ago
C. Lee Smith