
How to quickly come up with a golf cart dealer digital ad campaign?
Lynn Schweer, an account executive from OnMedia, had been sell media for almost four years when she came across a potential new client. The client was in a rush to get the word out. To create a golf cart dealer digital ad campaign quickly, she turned to AdMall.
“[The company is] committed to providing comprehensive services to keep [their client’s] golf carts running smoothly,” said Schweer. “Their specialization ranges from] expert maintenance and repairs to customization and upgrades. They go through the entire cart, full service, inspection, and in many cases take the entire cart apart to the frame and engine to refurbish it, so the customer knows what they're getting versus purchasing a used cart from a private party.”
“The owner put together a full marketing plan for 2026, but the main the challenge was he has not had the time to implement his plans.”
How could AdMall help Schweer and her potential client?
“I used AdMall’s Local Account Intelligence to bring him back information to make his marketing plan come to life,” said Schweer. “For example, [I used] target customers by mile radius recommendations, marketing budget by percentage of sales, local media spending breakdown (online vs. traditional), and the B2C advertising response [details.] He said the information I brought back was helpful and this helped establish trust.”
“When I met with them, they liked that I currently work with a golf car dealer in northern Iowa running tactics [similar to] what I shared with them. Our [golf cart dealer digital ad campaign] plan includes social, YouTube, email blasts, and SEM, with getting professional production done.”
What was the result?
Schweer’s golf cart dealer digital ad will run for six months from 6/
She had advice for any other sales rep who might not be using AdMall, and all its capabilities.
“I would tell [other reps] to use it to step into the world of the prospect before every initial meeting and before every pitch,” said Schweer. “I would tell them that prospects and clients can absolutely tell if you came to the meeting prepared and if you’ve researched their industry.
“It helps establish trust from the get-
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More About: Golf Cart Dealers
These small businesses retail new and used golf carts to consumers and businesses, such as golf courses and country clubs. The leading manufacturers in the golf cart market compete with golf cart dealers by offering direct-
Traditional brick-
Some large fleets purchase directly from manufacturers, with direct sales projected to secure about 55% of global demand in 2026 as fleet accounts seek factory-
Most retailers sell customized carts, offering custom paint, wheels, rims, sound systems, and lights.
The U.S. golf cart market is estimated at about $894.5 million in 2026. Specifically, golf cart dealers report annual revenue of $636 million and number approximately 920.
