September 22, 2017

Jump-Start Small Business Saturday with These Ideas!

Courtney Huckabay

Since Small Business Saturday's founding, it’s been a powerful opportunity to reconnect with customers -- and boost sales. A whopping $16.2 billion was spent on Small Business Saturday in 2015 -- a 14 percent increase from the year prior. It’s likely that this number will only grow, too. Think strategically and find approaches that hopefully can help strengthen relationships and business all year long. Entrepreneur.com offers some Small Business Saturday ideas to get started.

September 20, 2017

76% Would Schedule Dealer Service Appointments Online Again

Courtney Huckabay

Among dealership service customers who scheduled their appointment online, more than three-fourths (76 percent) said they were apt to go that route again, according to research from Cox Automotive. What’s more, setting up the service visit online creates a path toward a happier customer, says Jim Roche, vice president of marketing and managed services at Xtime.

September 19, 2017

Even Decaf Coffee Can Stave Off Death, Studies Say

Courtney Huckabay

"Two large studies published Monday in the Annals of Internal Medicine found that the more coffee a person drank, the lower his or her risk of early death. The results were largely consistent among more than 700,000 study participants from a variety of racial, ethnic and cultural backgrounds."

September 15, 2017

At Bridal Shows: Couples Spend More Per Guest for Unforgettable Experience

Courtney Huckabay

Eight of the 10 top dates to get engaged occur during the holidays, with Christmas Day coming in at No. 1, according to WeddingWire. Valentine's Day is No. 2, followed by Christmas Eve. The wedding-planning process can be overwhelming, and bridal expos can help with a jumping off point. Fortunately, there are a lot of bridal expos and wedding shows planned for the beginning of the new year.

September 8, 2017

Contractors to Target Homeowners with Best Improvements by Month

Courtney Huckabay

Here is a way contractors can be sure home improvement to-do lists never end for homeowners. Use marketing campaigns to encourage homeowners to organize projects by month. There’s always something to be done, but certain times of year are better to tackle specific projects, whether the goal is to save money or sanity, and local business owners can educate homeowners about this.

September 6, 2017

Auto Dealers Struggling to Find Mechanics

Courtney Huckabay

"After selling almost 70 million new vehicles over the past four booming years, the nation’s 17,500 new-car dealerships face a curious predicament," Ted Evanoff writes in The Commercial Appeal. "Auto sales finally have slowed, leaving dealers ever more dependent on the service department for profits, even though many are short on employees."

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