August 22, 2017

BTS Eye Exams Checked Off Only Half of Lists

Courtney Huckabay

Survey reveals parents’ confusion about when and how often kids should visit the eye doctor for a comprehensive eye exam. As much as 80 percent of learning a child does is visual, with children spending most of the school day reading, looking at a blackboard, and using laptops and tablets.

August 21, 2017

Podcast Ad Revenues Expected to Top $220 Million

Courtney Huckabay

U.S. podcast advertising revenues are forecasted to skyrocket to more than $220 million in 2017, an uptick of 85 percent over the $119 million recorded in 2016, according to the first-ever IAB Podcast Advertising Revenue Study released by the Interactive Advertising Bureau and conducted by PwC U.S.

August 14, 2017

Huge Opportunity in Convincing Baby Boomers to Sell Homes

Courtney Huckabay

People 55 and older own 53 percent of U.S. owner-occupied houses, the biggest share since the government started collecting data in 1900, according to real estate website Trulia. That’s up from 43 percent a decade ago. Those ages 18 to 34 possess just 11 percent. When they were that age, baby boomers had homes at almost twice that level.

August 7, 2017

Robotic Furniture Transforming Urban Living

Courtney Huckabay

It’s no fun living in a cramped apartment, but what if you could make it feel considerably larger with the press of a button? Furniture trends and smart home trends are colliding to accommodate small-space urban living. Here is one you'll start to see influencing consumers, from

August 4, 2017

Swimming Pool Shoppers will Dive into these Backyard Trends

Courtney Huckabay

"The popularity of “staycations” has influenced the way homeowners are looking at pools," Lyon Financial reports. "No longer an afterthought, pools are becoming a way to personalize their outdoor living experience and obtain serenity and relaxation right at home for many years to come, rather than a few days of a vacation getaway here or there.